How to Retain Your PT Staff & Stop the Turnover Cycle

Tired of Staff Turnover? Here’s the Fix.

Losing staff slows down your clinic’s growth, disrupts patient care, and hurts your culture. While some turnover is unavoidable, most of it is preventable—if you structure the right pay, benefits, and...

Why Sharing Behind-the-Scenes Content Will Help Your PT Clinic Grow

Want More Engagement? Show People What You Do Every Day.

Most PT clinic owners overthink social media. They assume no one cares about their daily work—but that couldn't be further from the truth.

People love seeing how things ...

How Cash-Based PT Practices Are Thriving in 2025

The landscape for cash-based and hybrid physical therapy clinics has never been better. Despite economic uncertainty, patient spending remains strong, insurance continues to frustrate consumers, and more people are seeking high-quality, personaliz...

How to Expand Your PT Clinic Without Overspending

Expanding your physical therapy clinic is exciting—it means your business is growing! But it’s also one of the most stressful and expensive phases of business ownership. If done correctly, a build-out can position your clinic for long-term succes...

Managing Mental Health as a Business Owner: How to Navigate the Emotional Highs and Lows

Starting and running a business is hard. Anyone who has taken the leap into entrepreneurship knows the challenges—the financial insecurity, the long hours, the constant uncertainty. But what many don’t reali...

First off, this is a series based on our guide HOW TO START A PHYSICAL THERAPY CLINIC SIDE HUSTLE - THE ULTIMATE GUIDE. You can check it out to learn about all of the aspects of starting a physical therapy clinic side hustle!

Starting a physical therapy clinic is more than just treating patients—it...

The Hybrid Transition: Why More Clinics Are Dropping Insurance

For years, physical therapy clinics have operated within the confines of insurance reimbursement, navigating shrinking payments, increasing administrative burdens, and unpredictable cash flow. But in the last six to twelve months, a ...

In this episode of the PT Entrepreneur Podcast, Doc Danny Matta welcomes Courtney Morse, owner of Natural Wellness Physical Therapy in Wichita, Kansas, and PT Biz's new head coach. Courtney shares his journey from starting his practice to stepping into a full-time coaching role while maintaining ...

Mastering Negotiation: The Key to Better Business Decisions

Negotiation is a part of daily life—whether you're deciding where to eat with your family, settling a business deal, or navigating disagreements with a partner. But what separates effective negotiators from those who struggle? According...

What Physical Therapists Can Learn from Coca-Cola’s Marketing Genius

Branding isn’t just for massive corporations—it’s crucial for small businesses, too. While Coca-Cola may not seem to have much in common with physical therapy at first glance, its marketing strategies offer powerful lessons for...

How to Set and Stick to Your Goals: A Practical Guide

Goal-setting is a powerful tool for achieving success in every area of your life, from business and health to personal relationships. But setting a goal isn’t enough—what really matters is how you track, review, and adjust those goals through...