E541 | The Key To A Successful Working Partnership

Today's episode is a straightforward, simple approach to communication and it comes from my friend, Brett Bartholomew. Whether you are choosing to work with your spouse or partner with someone else in business, you must understand the complexity of communication. If how you communicate is not at the forefront of your partnership, things can go south quickly. Enjoy!

• What we think is good communication typically is not the answer
• Constantly staying on top of the important things

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Podcast Transcript

Danny: So one of the best ways to improve your customer experience, which we know will dramatically improve your business, is to have clear lines of communication with your clients. And that's something that can be really hard with these multiple channels between email and text. And what you really need is to centralize that in one place.

And that's something that we've been able to do as we switched over to PT everywhere within our client's accounts. We can actually message right back and forth with them. They can manage their home exercise plan within there, and it allows us to really compartmentalize the communication. That we have with those clients, instead of losing an email in the inbox or missing a text and then you're, it's very hard to dig yourself outta that hole because they feel like you're not very responsive, with them.

And for us, it's made a really big difference. It helps make our staff more efficient. It helps us not miss things as much with the volume of people that we're working with. And it's a really smart way of really compartmentalizing. Your communication with your clients so it doesn't interfere with the rest of the channels.

You have communication with family and friends and things like that, so I think it'd be huge for your practice to centralize it the way we have. Head over to pt everywhere.com. Check out what our friends we're doing over there. I think it's really cool and I think you really like it. So here's the question.

How do physical therapists like us who don't wanna see 30 patients a day, who don't wanna work home health and have real student loans create a career and life for ourselves that we've always dreamed about? This is the question, and this podcast is the answer. My name's Danny Mate, and welcome to the PT Entrepreneur Podcast.

What's going on guys? Doc Danny here with the PT Entrepreneur Podcast and today we got a short sort of lesson learned for you guys this Thursday podcast. And this one comes from one of my buddies. His name's Brett Baral. So Brett wrote a book called Conscious Coaching. He he has a company called The Art of Coaching.

He does. Teaching and events and development training all across the world at this point. Really interesting guy. Definitely check his stuff out. He's got an awesome podcast, but he lives here in Atlanta. He lives near me and I invited him to come to our mastermind dinner where we were at a like a bar restaurant kind of place called Punch Ball Social.

And so I'm sitting there with Ashley. And we were having a conversation with a few people in our mastermind that work with their spouse and they're, they're like, Hey, tell us like how not to screw this up. What's the secret? What's the secret to working with your spouse?

So we gave our feedback, we gave our, recommendations and answered some questions. And hopefully that was helpful because I think that's a very difficult relationship to get. But if you can, it is an absolute superpower. So Brett shows up and he comes over to say hello and I instantly throw him, I threw him into the fire, right?

I said, Hey, man. You're the communication expert guy and you work with your spouse. This is perfect. They want to know what's the key to working with your spouse, right? And he rattled off all kinds of e evidence-based, foundationally really solid, tips in terms of what people need as far as communication goes in particular based off of what types of communication people put out, and then also how they receive information.

But the thing that he said that I remember, that I think is the most important thing that he said, and it's like a, I call it like a writer downer. I didn't have anything to write it down with, but I remember I said, this is a good one. I'm putting in my notes in my phone. And it had to do with communication.

And what he said was, what we think is good communication typically sucks. W we think, oh, I said this one thing. And they got it. And I'm very guilty of this, and this is probably why it resonated so much with me. And what he said was, you need not one, but three to four like touchpoints with communication to make and to make sure that you hand off whatever that thing is, whatever that task is, whatever that Project is, or whatever it might be.

It could be as simple as scheduling, a time for the kids' dentist appointment or something like that. Someone say, okay, we need to schedule the kids to dentist appointment. Can you do that? Yeah, I got it. Okay, cool. Follow up, just making sure we're gonna get the dentist appointment set up this week.

You're good with that? Yes. Got it. Follow up one more time. Okay. Cool. Did that get set up? Yes, it did. Awesome. Perfect. And people think that's somewhat you're like nagging somebody else. You're not. You're just making sure that the communication of a task in particular that you have now asked somebody else to do because you're not doing it.

Is getting done and this sort of like three to four touchpoints of making sure that a handoff is made, making sure that somebody has taken that. Is the best way to make sure that they know what's going on. They feel like you've set them up for success, and that they don't feel like you, you're not supporting them in any sort of way.

So when it comes to working with your spouse, this is a big one. Having that communication, having those touchpoints, because it's so easy in passing to just be like, oh, okay, yeah. Oh yeah. Remember, don't forget to do this. And that's the first time that you say anything about it. And then somebody forgets or they're busy and they've got other things going on, and it just falls through the cracks.

And now there's tension. Now there's a problem, right? Be not necessarily because they meant to do it, and it doesn't really matter because if somebody If somebody drops the ball and somebody, they drop the ball. But you can't blame the other person if your communication is really poor in terms of how you're setting that up.

And this is the one thing that I think he said that resonated the most with me. And I really appreciated him, coming by and hanging out for dinner. The other cool part is wife brought a whole purse full of books. So the, she's out slinging books at the at the restaurant.

And cuz people were like about to get on Amazon to buy 'em. And he is I got to cover and his wife whips out like, six books, which was awesome. Liz is great. That's his that's his wife and they have a really good working relationship. I feel like Ashley and I have a really good working relationship.

We model our working relationship off of Kelly and Juliette's Tourette. And it's just important to see a healthy entrepreneurial marriage. With people that are figuring it out because the divorce rates for entrepreneurs are sky high. They're sky high, and that's because we have crazy lives.

We typically are like juggling a bunch of things, and the first thing that you forget about is. Family is your spouse, and you just take them for granted as if they're some sort of like assistant to you and they're not your spouse, right? So in this particular instance, in this scenario, you gotta make sure, communication is super, super high.

You guys are on the same page. You can even check in with each other on a, daily and or a weekly basis to make sure that you're really seeing the same things that you got your, your events coming up. Ashley and I check in at the beginning of every week and we're like, all right, what do we got going this week?

Here's the important stuff. Here's where I need help. Here's where you need help. And we try to, to as best we can to help each other out. So it doesn't feel like one person is being weighed down with too much versus the other. And if they need help, they have to ask for it. And again, communication is key.

If you're not communicating with your partner, with your spouse, with your. Business partner, whatever your significant other start trying to improve that a little bit and just watch how much your relationship improves because you guys aren't just like missing things that are important to the other person or putting more stress on the other person because they're not getting the help they need.

Not necessarily because you don't want to help them. It's just that your communication is not great and you're busy with other things, and that happens. So you've gotta prioritize communication. All right guys. I'll see you next week.

Hey, peach entrepreneurs. We have big, exciting news, a new program that we just came out with That is our PT Biz part-time to full-time, five day challenge. Over the course of five days, we get you crystal clear on exactly how much money you need to replace by getting you. Ultra clear on how much you're actually spending.

We get you crystal clear on the number of people you're getting to see, and the average visit rate you're going to need to have in order to replace your income to be able to go full-time. We go through three different strategies that you can take to go from part-time to full-time, and you can pick the one that's the best for you based on your current situation.

Then we share with you the sales and marketing systems that we use within our mastermind that you need to have as well. If you wanna go full-time, In your own practice. And then finally, we help you create a one page business plan. That's right, not these 15 day business plans. You wanna take the Small business association, a one day business plan that's gonna help you get very clear on exactly what you need to do and when you're gonna do it to take action if you're interested.

And signing up for this challenge is totally free. Head to physical therapy biz.com/challenge. Get signed up there. Please enjoy. We put a lot of energy into this. It's totally free. It's something I think is gonna help you tremendously, as long as you're willing to do the work. If you're doing the work and you're getting.

Information put down and getting yourself ready to take action in a very organized way, you will have success, which is what we want. So head to physical therapy biz.com/challenge and get signed up today. Hey, real quick before you go, I just wanna say thank you so much for listening to this podcast, and I would love it if you got involved in the conversation.

So this is a one one-way channel. I'd love to hear back from you. I'd love to get you. Into the group that we have formed on Facebook. Our PT Entrepreneurs Facebook group has about 4,000 clinicians in there that are literally changing the face of our profession. I'd love for you to join the conversation, get connected with other clinicians all over the country.

I do live trainings in there with Yves Gege every single week, and we share resources that we don't share anywhere else outside of that group.So if you're serious about being a PT entrepreneur, a clinical rainmaker, head to that group. Get signed up. Go to facebook.com/groups/ptentrepreneur, or go to Facebook and just search for PT Entrepreneur. And we're gonna be the only group that pops up under that.