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E484 | Spring 2022 Mastermind Event Lessons Learned

Mar 15, 2022
cash based physical therapy, danny matta, physical therapy biz, ptbiz, cash-based practice, cash based, physical therapy



Today, we are recapping what was an amazing Mastermind Live event in Charleston, SC. I wanted to lay out my thoughts on the two days we all spent together. Bringing the 150+ businesses that we work with together allows us to connect in a way that really helps move this profession forward. Enjoy!

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Podcast Transcript

Danny: Hey, I've got a question for you. Do you know if you're tracking the right data, the right metrics, the right key performance indicators in your practice? This is something that's huge for us and really helps us make solid decisions within our business, but the prior software that we're using to run our practice made it really, really challenging.

To actually get that data out and use it in reports. Since we've switched to PPG everywhere, this has actually become way, way easier for us to be able to have the right data. We have a dashboard of all the things that we actually want to see, the metrics that we want to pull, and it makes our life a lot easier to pull the information that we need to make the right decisions within our business.

So if you're running blind and you're not tracking the right things, or you're. Hard time actually pulling everything together. I highly recommend you check out our friends at PT Everywhere and see what they've got going on with their software platform. It's what we use for our practice. It's been a game changer for us.

You can check 'em [email protected]. I think you really like it. So here's the question. How do physical therapists like us who don't wanna see 30 patients a day, who don't want to work home health and have real student loans create a career and life for ourselves that we've always dreamed about?

This is the question, and this podcast is the answer. My name's Danny Matt Mate, and welcome to the PT Entrepreneur Podcast.

What's going on guys? Doc Danny here with the PT Entrepreneur Podcast, and today, uh, is the weekend after it's Sunday after our, uh, Charleston Mastermind event that we just had. And after I have these events, uh, I don't actually don't even know how many we've done to this point. Um, I guess eight or 10, uh, something like that.

I probably should know either way. I, I love to take a couple days, um, and just sort of synthesize my thoughts as far as. How the event went, the things that I learned from it, and, uh, the things that I hope that hopefully, uh, will help you in your business as well as I, you know, kind of lay out my thoughts on, on what we've learned.

So, um, this weekend, or those in this weekend, Thursday and Friday of this past week we were in, uh, Charleston, actually, Iowa Palms, um, which is right on the beach, the barrier island at the Wild Dunes Resort, which was, which was really a cool spot, totally recommended. If you have kids, I would absolutely check it out.

They had a great pool, uh, close to the beach. A lot of, uh, Really just nice just development around it that's, uh, pretty kid friendly and, um, I would totally, totally recommend checking out. It's, it's a really good spot. We didn't have the best weather. We actually had pretty, pretty cold weather, uh, and it rained, but, um, it's fine.

We, it was, it, it is what it is. We couldn't change that, but we had an awesome time. And, uh, we spent two days together, uh, learning from each other, teaching what was best practices, uh, that, that we have currently based on, you know, research that we're doing, information we're synthesizing from all of the businesses at this point, 150, uh, little over 150 businesses within our, our Mastermind community.

And really figuring out, okay, well, what's working best based on patterns that we're seeing across the country in, in multiple different niches, multiple different practices. And then we share that. And that's our model. That's really what has turned into is the idea that, uh, we have to make the old model obsolete.

And the way we do that is through testing, tracking, iterating it, making it better, implementing it, seeing what's working, and doing that basically forever, over and over and over again. What we were doing three to five years ago isn't good enough anymore. It's not as, it's not as good as it can be. It's not as good as it is with the model that we are creating and testing and refining.

Currently. So over the course of those two days, we spend, you know, quite a bit of time together and structure in different ways where we allow some small group work to happen, some very niche specific group work to happen, bigger presentations, uh, as well as, um, we have guest presenters that we bring in and we're able to bring in a really cool one.

Uh, for this event. Who, um, is. A heavy influencer in the fit fitness space. More, more than anything as far as business goes. And he shared a lot of really good information with us about how to effectively run, you know, performance-based facilities, which is what our community really is. You know, we're performance-based clinicians, we're helping people get back to movements.

Activities and sports and things that they like. Um, whether that be via a purely cash model or a hybrid model, either one, it's, it's still the same niche audience. So he was able to come in and really help us, um, distill down some lessons learned from the, from the more fitness-based community, which is great because I think there's a lot of overlap there, especially with the cash services that we do.

We also had Kelly and Juliet Stir. That came to the event, um, and were able to sit on a panel and, you know, be able to interact with questions that our community had. Um, as well as they, they led a really cool, uh, working with your spouse, small group, uh, which, uh, was great. Uh, frankly. I think for the people that really needed that, it, it probably is a, is the only thing they really needed to be there for that weekend.

And I hope that we strengthened some relationships and, um, and, and really helped people understand how to effectively work together. My, you know, my spouse and I, Ashley and I, we worked together, we started our business together. Uh, she is the operations ninja behind everything that I've been able to do on the front end.

And without her, I wouldn't have been able to accomplish really much of anything. And. Being able to foster and maintain that relationship, I think is really important. So they were able to, You know, a really, um, personal in, in many cases, vulnerable small group, uh, on how to effectively work with your spouse and just be very direct.

It was a super raw conversation and, um, I'm proud that our community can do things like that because it can be very uncomfortable. But I think it's the things that lead to the most progress that we see at both in the business, but more importantly outside the business and at home with the relationships that matter the most.

So my takeaways and I want to kind of go. Um, there's, there's three sort of main areas, and the first one is that the performance-based clinical world has a bigger opportunity, um, than, than I thought even, even a couple years ago. Um, and what I mean by that is when I started my practice eight years ago in which I'm by no means the first person to start a practice like this, uh, but I have enough sort of time now where I've seen, I've seen some interesting changes.

And I definitely didn't think that we, I didn't think that, you know, there would be seven figure businesses in the, um, cash performance, you know, clinical world. I thought it would just be single providers. I thought I would be in an office by myself, you know, as a, as a clinician, single clinician, just doing my own thing, you know?

That's pretty much it. That's, that's all that I thought. And I think that, um, what's interesting is, It's different now. It's evolved now. The opportunity is bigger now, and we had four practices cross the seven figure trailing 12 mark, meaning they, they generated over a million dollars in gross revenue in the last 12 months.

And that's a pretty big accomplishment for businesses that are, you know, very profitable, number one, but also mainly, uh, if not all cash based in their approach as far as their clinical services. So that's something that, that is, I think, very rare within the industry. Um, you know, we have probably close to, I don't even know, 10 people that are between, you know, 500,000 and, and a million that are right behind them.

Many very close to crossing net mark as well. And many businesses that are, you know, multiple seven figure between 250,000 and $500,000 in revenue. The, the vast majority of our community is there and they're. A, a, a transition to a standalone space or a bigger space, and a couple hires away from being the exact same place as the businesses that crossed the seven figure mark at our last event.

Um, so the opportunity is much bigger than we thought. Um, it. And it's growing. I, I think, I think that's the cool thing to see is the education of what we do is not quite as cumbersome. A lot of the work has been done, you know, a lot of that infrastructure has been built, and now it's up to us to create and maintain a really high level of service.

And efficiency in our businesses with the people that we work with to really grow those businesses and earn the right to be in that bracket. Um, and it's happening and we see it happen, and it's gonna happen even more by the time that we get together again in six months, um, for our next event, which is how we break it up.

We do two years, they're six months apart. We do one in the spring and one in the fall. Um, and when we come back together, we'll see where everybody's at. We track all their revenue and that's just, it's, it's not the only thing, but it's the thing that really shows the health of the business. Uh, and that's, that's why we track it.

So, you know, we'll see people blow past where they're at now by the time that we get there, you know, in, uh, in six months. So I think the opportunity is massive. I think people are looking for businesses like. Uh, and you know, if you're on the fence about whether this is even a viable thing to do, I don't even think it's a question anymore, if it's a viable thing.

If it's a viable thing for you to get to the point where you're just like replacing your income. For sure. Is it viable for you to grow past yourself and hire other people? Absolutely. Is it, is it viable for you to grow? Uh, oh. You know, a seven figure business. Absolutely. Can you sell these businesses for sure?

Like, you can do anything you want at this point, I think, and they can grow as big as they want. I, I spoke to one of our mastermind members and his three year goal, um, is he wants to be at 5 million, uh, in gross revenue. 30, uh, 30 staff members. And, um, I forget how many clinics. I think it was four or five clinics total, uh, for where he was at.

I think he's gonna do it. I mean, I'd, I'd be shocked if he didn't honestly, uh, based on the trajectory that he had and or he has currently. And I, you know, so I think it's really cool to see that. So if you're on the fence or if you're thinking like, man, is this even worth me pursuing? I think the opportunity is huge and I think it's gonna continue to get better and better over the next, especially five to 10 years.

So the second, uh, takeaway I had was that culture eats core values for breakfast. So, When I, when I think culture, I, I think of sort of the unspoken rules of how you act, how you interact with other people and carry yourself in, uh, in, in a work environment. And, and frankly, outside of that, Culture is just, you know, the, the, the guiding principles that no one has to talk about.

It's how you interact with each other and your team. It's, it's, it's the cohesion, it's the comfort level that you have with another person, uh, where it doesn't feel like a forced work environment. It feels like a, a collaborative team working together for a common goal. Core values, we can put these up on our wall, which we definitely have core values, but I see people with core values that have no culture and.

You know, they, they really mean nothing without the corresponding actions and culture of your staff, of your, of your team, your community, that you have, both your, your company, like our company with PT Biz, but also in my case, with, uh, with PT Biz, with the Mastermind, the community and culture of the Mastermind is incredibly important to cultivate and maintain, and that comes from, Actions, actions of the people that are directly leading these people.

That's myself, my business partners, Jared and Eve. That's the coaches that we have within the community. That's even senior leaders that aren't even affiliated with, with our company directly. That really take it upon themself to be the, the culture, you know, kind of, uh, leaders of. You know, group that they're, they're, they're friends, their, uh, their community that they're, that they're a part of, you know, within the sub niches with, within the Mastermind.

And that's really interesting to watch. And a few things that I think that you can take away from what we do. Uh, And by no means am I saying that we have the greatest culture ever. But I think if you look at our community, we have a very distinct culture. We have a very well defined culture and a culture that is not right for everybody, but it's perfect for the right person.

And and I, that's what we want. We want to attract the right person, and we want to sort of repel the wrong people both within the business that, you know, PT Biz is running, but also in any, any business frankly, including. You know, your practice, you want to have your ideal person knowing it's the perfect place for them, and to have the people that are not the right fit for you.

Find the people that the are the right fit for them and not waste your your time and their time. Um, so a couple examples of that would be our workout. So we do a workout called the E three 5k. If you wanna check it out, there's a video on this. Um, my business partner, Jared, I started a company called End of Three Fitness or E three Fitness, and the workout is, it's basically a pretty long workout of running in, calisthenics, push up, sit up squats, and, and a lot of running.

And, uh, we do it every time we get together. Um, not everybody does it, but a large chunk of our community does. So we, you know, we had about 90 people show up for the workout this time out of 150, uh, you know, business owners, attendees that were there. And that's a pretty good show rate at, but even better considering we did it on the beach in Soft Sand.

It's the, it's the hardest one that we've done that, in my opinion. Uh, and all the ones that I've done, this one was physically, I think the hardest. Um, it was raining and it was cold and very windy, and we had 90 people show up. We had two people show up in Rob. Which I thought was awesome. Uh, cuz a lot of people jumped in the ocean, which was about 60 degrees after that.

Um, and it, it's just hard to describe like, the level of commitment to be able to, to, to want to get up early. We did it at six in the morning, uh, so it's dark as can be. It it like you couldn't even see anything. We have to put glow sticks out because you can't see even where you're. And, uh, to get out there and, you know, kill some comfort together, do something hard together and build relationships.

And that's what it's all about. We're out there. Misery loves company. Nobody really wants to be there, but we all wanna, you know, stay healthy and lead from the front. And this is why we do this together. And that's culture. And that's something that we define that this is just what we do. This is part of our dna.

This is a part of what we talk about and how we live. And, um, we're gonna do it whether somebody's there or not. So the op, the invitation is open for all of our members if they would like to come. Um, and we have a lot of people that show up for that. And that's, that's just a cultural thing. That's not a thing that we talk about.

That's just what we do. It's actions. Openly welcome. Welcoming other new members is also something that I think is very interesting to watch. Um, you know, we had quite a few people. This your first event and quickly they get integrated into the, the group of people that are already there. And it can feel intimidating, I think in a lot of ways.

You walk into this big group of people, a lot of people know each other and, uh, you know, you can feel sort of, um, You know, uh, an anxious and alienated a little bit in a community like that. Like I, I know what it feels like. I went to three middle schools and three high schools. I, I, I've sat by myself at a, at a lunch table many times, and the feeling is not great.

And our community is, uh, is, is so special because they're so quick to integrate people into our community by the time two days are over, you know, uh, you, you'd be shocked at how close people. You know, can, can be, can get. And they have so, so much in, you know, in common. And, and we're constantly trying to connect people that have similarities in terms of, oh, you work with snowboarders, so-and-so work with snowboarders.

Let me, let me connect you guys. And making those connections for them so they feel comfortable. So they feel like they know people so they feel like they're a part of the community and not just joining a group and they're the odd person out. Um, that's something that is incredibly important and something that, uh, you know, I think is rare and I'm really proud to.

People that are just in our community do this, uh, willingly, openly, without any direction. It's just part of how we, we act around others. Um, sharing best practices is another part of our, our culture that I think is really rare. So normally in business, people are. Uh, protective of their wins, they're protective of their secret sauce of whatever their, you know, thing is that they've figured out that's working for them.

Uh, the way that we structure our community is we, we highly recommend openly sharing anything that works and doing so, because if you do that and other people do the same thing, We all share what's working at the same time, and we're able to change and improve and develop, uh, better processes and systems faster than anybody in the entire industry.

There's no way one person can learn, grow, develop, and improve their business at this, at the rate which 150 people working together. Can do that, like that is, is really unique, but it's hard to get people past the sort of mindset of being protective of their intellectual property, of the things that they've figured out.

And openly sharing those things is a huge core tenant of, of what we do. And to watch people do that and take people through, you know, things that it is taken them months to figure out, like watching them go through, uh, showing somebody, you know, systems that they're running or the way in which they're using finance, slightly differe.

The, uh, like pieces of technology they're using that are working and scheduling follow ups to help each other out with asking for nothing in return. These aren't even coaches, these are just members. Like, keep that in mind. These are just the people that we're working with and they're doing this with each other.

How are you gonna beat that? You're, you can't. You just cannot. And that's why it's, it's so cool to watch because it together collaboratively, you know, we're able to, uh, grow at a speed that is. Insane. You know, we, we do the numbers every year where we're at, and the people in the room generated about 4 million in revenue in January alone.

So 4 million in January alone with the vast majority of those being full cash-based practices with a handful of them being hybrid practices. That, that, that's a lot. That's changing. Quickly. We'll be at a hundred million run. Probably by the end of the year. Um, you know, and our goal's big. It's a billion dollars.

You know, we, we won't even be attentive the way there, but we're making a lot of progress because people are helping each other and we are helping everybody as well. And it, it, it just works better that way. Um, no belligerent actions. This is actually a big one. Normally when you get 150 people together, Somebody's an asshole.

Somebody is doing something they shouldn't do. Somebody is trying to fight somebody, somebody's drinking too much, and, uh, you know, just, just, just being mean. And that doesn't happen in our community. We, it won't, no one will let it happen. People will shut it down internally without us having to say a word.

They know this is not how we act. We get together and have a good time. For sure. You know, like, it's not like I'm saying that we're P prudes and we just sit there and stare at each other. You know, everybody's having a great time. Grab a beer, drink some wine, play some corn hole, you know, go out to the hot tub.

Have a good time. Whatever, but be a professional. Be, be a, a human being to everybody else. You know, be compassionate, listen, have good conversations. We aren't here to, to go to a club and, and, you know, go and try to fight somebody. Like we're here to actually get better and build relationships and. You know, actively listen to one another.

And that's what's happening at these events. And it's crazy because I know when you get a certain group of people together, there's something is gonna happen eventually. All, all, all big groups of people, eventually, uh, there's a bad apple and we have not seen that yet at the size that we have. And I think that's a pretty special thing, a pretty rare, uh, a rare thing to have that, uh, you know, be a core tenant of what we do and to watch other people self-regulate that.

So the last thing, um, and this somewhat rolls into what I, I was just talking about. Uh, with, you know, all the culture of our community is developing leaders while still being in charge. I think one thing that, that we have done well, one thing that we've been able to do within our other businesses is to develop leaders internally, but yet still be in charge.

And this is an area that, you know, we are gonna be spending more and more and more time on developing resources and training and, and, um, helping our community become better leaders. You know, when I was in the Army, uh, within a few months of graduating from PT school, I had about 22 people that were working for me as direct, uh, reports, as as employees of the clinics that I had three clinics underneath my belt.

Within a couple months of graduating, the Army forces leadership on you quickly, but they also give you systems to work within structure. They, they give you support. You know, it's, it's helpful. So, you know, the leadership experience that I was sort of gain that I gained forcefully early on in my career has been something that's been very helpful for me as I've moved into my own business and into multiple businesses with other people that, that.

Working with that, I'm developing and leading both on our team internally, a as PT biz goes, but also with our own community because they have people that they are now leading and they're in charge of. And this idea of being a leader is important, but also being able to develop leaders underneath you.

But they still know who's in charge, is a hard thing to do. So what What I have found, and I had a few people ask me, you know, I said, Can you create a checklist for leadership? And I, I think that there is a checklist that can be created. There's a framework that can be created that is helpful to follow, but I don't think it's as simple as check this, this, this, and this.

And I'm a good leader. Uh, it's not. It, it's not that simple, you know, it's, it's not checkers, it's more chess. And it also depends on the other person and the way they receive information and their ba their, their previous, you know, history of interactions and personal bias, biases on, you know, with their own sort of points of view.

It's a very difficult thing to do and it's also a very difficult thing to sort of quantify and, um, to teach, not because there are so many variables, but what I've found is the best leaders that I've been around, Are people that they act the way that they want other people to act and they don't expect them to act a certain way, and that it's okay for them to act differently and be, uh, hypocritical.

And this is a difficult thing to do. There, there's a, uh, there's a saying. It's, you know, be strict with yourself and patient with others, and being strict with yourself. It's hard because, It, you know, there's plenty of times when you don't wanna do something when it's easier just not to do it or to take the easy way or just, you know, cut a corner.

And I think the more, the more you do that, as soon as you do that one time, it's easier to do it a second time. And a good leader is somebody that does what they say they're gonna. Every single time and when they don't, and this is really, really important, when they do not do what they say they're gonna do, they apologize directly.

They know it's their fault. They know it's on them. They apologize and they say, I'm sorry I failed you. I'm not gonna do that again. I'm gonna be better. Not make an excuse. That is a difficult thing to do, but the more you can do that, The more you can take ownership, the more you can do what you say you're gonna do, the more you can be strict with yourself and patient with other people.

The more people are going to want to listen to you and respect what you're saying and want to do what you're asking them to do because they want to be like you. They want to be a part of that. They want to have that same ability to have control of their own actions and be a leader and expect more out of people, but be patient with them when it doesn't happen, and that's something that.

Takes a lot of effort, frankly, and time to build trust where people feel that way and they don't think, oh, well they said this, but I'm not gonna do that because last time he said that and then didn't do this, and so I'm just not gonna worry about it. I got other stuff to do. That's where you lose people and you, you have to do this repeatedly.

Leadership, you can lose trust very quickly. It takes a very, very long time, uh, to gain it so, The last part of that that I would say within your own business and what we've been able to do within our own community, within our own business, with our, within PT Biz, is to promote people from in the inside, from internal, within your, uh, your.

You know, sphere of influence your clients. If, if you were, um, hiring somebody as an admin, that's a prior patient we've seen be a, a great, uh, hiring opportunity. They're familiar with your business. They like your business. They, they want to be a part of the mission is they've had a great experience with, with you and they're some of the best like evangelists for your business that you could get.

Our coaches, we've, we only have hired one person from outside that has not, uh, been directly linked to us through one of our coaching groups, whether it's the Clinical Rainmaker Program or the Mastermind. Um, only one person. And that was a, a specialized outsource role. Um, The everybody else has been from within, people that we already had relationships with, people that we've already worked with, people we've already built trust with, people we've already seen, interact with other people and know how they are when they're not even in a leadership position.

People gravitate towards them. You know, they, they, they are doing these things that I'm talking about. Even in an environment where they're not necessarily directly in charge, that is a rare thing. That's something that we look for, that we, when we find. You know, we want to then bring those people into what we're doing, cuz we know they can help us become better, be help our community be better, help our business be better, and help more people and put them in a role where they can shine and really help, uh, help other people with their unique skill set.

That's huge. So if you can hire from within, if you can, uh, you know, promote people from, from within your own, your own business. I think that's a really, really great way to really continue to cultivate that ladder of being the leader, but bringing leaders in. Um, but you still have to be in charge, and that comes down to your actions and how you manage them, how you follow up with them, how you train them, and the feedback that you give them is really important.

The last thing I would say is something that surprised me a little bit when I was at the event. Um, I got to meet quite a few people's spouse. And, um, I, I hadn't really done that much before. And what was interesting was, you know, I kind of take it for granted. The businesses that we work with, it's just, you know, it, it's, they're on board, they wanna work with us, they're getting, getting a great outcome.

But, you know, the reality is oftentimes spouses are very skeptical. Very skeptical of somebody, um, you know, investing money in another business to teach their business how to be better, to develop, you know, their business and grow their business and see an r a true ROI from that. And, uh, I would say I, I had a conversation with at least probably a half dozen people with their spouse in the, had the same conversation about, um, you know, the spouse that, and some of them were men and some of them were, were, were women that were the, um, they were on the fence, you know, about whether their spouse should do this.

The business owner should, should work with us. And what's was really interesting for me was to hear their. Their, their, their criticism early on of why they wouldn't want their spouse to do. Why they thought maybe it was a bad idea. Why can't they just figure it out on their own? And to hear the, uh, perspective shift to this has been the best thing that we've ever done because my spouse is more present, my spouse is.

Uh, less stressed. My spouse is having more success in business than they ever had before, even though they may have tried similar things and been burned, and now they're implementing and they're getting accountability. Uh, you know, they're, they're getting resources that actually work. There's a community of supportive people around them and they're seeing massive progress, but they're also personally improving along the way.

And that was incredibly motivating for me, uh, to hear and to remember. What that feels like, you know, to be with, with Ashley. When I first started to do, you know, business development work, the same thing was there. It's like, it's this, it's this thing that's not tangible, right? Uh, it's information, it's, it's hard to see.

You can't hold it, you can't drive it, you know, like a, like a vehicle. And it's an investment. It's not cheap. The feedback that I got was something that I just, uh, am very thankful to have heard. And, and I think the people that had those, those discussions with me, because I love to hear that. I love to hear that you were skeptical.

I'm skeptical. I'm very skeptical of anything I'm gonna invest in. I've been burned by plenty of things. Um, and I respect that. I hope that people are skeptical, and I hope that if you're, if you're listening to this, you're watching this, whatever it might, And you are skeptical of any sort of, you know, business coaching, you know, whatever guru kind of crap out there.

There's a lot of shit out there. There's a lot of charlatans and we are not one of 'em. And we get lumped in with them because of bad reputations of other people. But to hear people say, there's no doubt in my mind that you are doing what's right for my spouse every single time is a. Thing to hear. A very important thing for me to hear in particular because the things that we do are not easy.

I know people that have, you know, created mastermind groups, they cease. They're like, oh, this can't be that hard. Let me just teach these people what I know. How hard could it be? It's super freaking hard because it's hard to do what you say you're gonna do every single time. It's hard to do the right thing for people.

It's hard to be honest with people when they need it to push them. It's hard to comfort people when something bad happens. It's, these are difficult things. You can't just sell it one time and it's, and you're done. This is a relationship that is curated relentlessly over and over and over again to support somebody in something that's, frankly the most difficult thing I've ever done in my life, which is start and run and grow a successful business, but yet it's a thing.

That if done correctly, can change the trajectory of somebody's life and their family's life for generations, and that that's not an overstatement. My family's life will never be the same because of the decisions that I made and Ashley made and the hard work and the effort that we put in to what we've been able to do with our businesses and to watch other people go through the same thing is incredibly rewarding.

So if you're skeptical of what we're doing, I completely respect that, and I hope that you are because skeptical people are the people that we want to work with. Are the people that we get a chance to then prove that this is the right way to do things. This is the truth. This is how you can improve and this is how you can grow.

And these are not made up numbers. These are not made up. You know, success stories. We have more than anybody in the entire industry, legitimate, real people that are making massive changes in their life, both personally. And professionally more important personally, you know, to hear that somebody is more present with their kids, with their spouse.

What is that worth? Any amount of money in the world is not worth ruining the relationships with all the people that matter the most to you that are around you. And sadly, we see that happen in entrepreneurship all the time. You know? So I'll leave it at that. I'll get off my soapbox. I just wanna say thank you directly.

You know who you are. If you had a conversation with me, uh, about this, I, I think it's, you know, a difficult thing to bring up, you know, and, and give someone. Direct criticism about, you know, what you thought and then what actually, you know, transpired from the interaction that they've been had with our company.

And I'm really thankful to, thankful to have been able to have those conversations, hear that perspective. Cuz I forget sometimes what it's like to be just be. Just in a very bad financial place, not sure what to do. Stressed out, not sleeping, not sure if it's gonna work, feeling like I'm letting my, you know, my family down, the people around me because I didn't know what to do.

And, uh, and then ultimately being able to find the support that I need, which I've done myself. And I'm thankful to have those conversations. I'm thankful for our community, you know, for everyone that listens to this podcast, but for everybody that we work with. More so honestly, because the depth of that relationship is so different.

And I appreciate you guys. I appreciate your willingness to travel to come and, you know, spend a couple days with us. I appreciate your willingness to be a part of our, um, you know, our business, our community to openly share what's working for you, to push yourself to ask difficult questions, to push us and make us be, be better and force us to, to level up as human beings in, in.

You know, many different ways. Uh, cause it's, it's, it's something that honestly, it's made me a better person as well. So thank you so much for everybody that's in our community. Thank you for the people that came to our event over the last couple days. And as always guys, thanks so much for listening to the podcast and we'll catch you next week.

Hey, Pete, entrepreneurs. We have big, exciting news, a new program that we just came out with that is our PT Biz part-time to full-time, five day challenge. Over the course of five days, we get you crystal clear on exactly how much money you need to replace by getting you a. Ultra clear on how much you're actually spending.

We get you crystal clear on the number of people you're getting to see, and the average visit rate you're going to need to have in order to replace your income to be able to go full-time. We go through three different strategies that you can take to go from part-time to full-time, and you can pick the one that's the best for you based on your current situation.

Then we share with you the sales and marketing systems that we use within our mastermind that you need to have as well. If you wanna go full-time in your own practice. And then finally we help you create a. Page business plan. That's right. Not these 15 day business plans. You wanna take the Small Business Association, a one day business plan that's gonna help you get very clear on exactly what you need to do and when you're gonna do it.

To take action if you're interested and sign up for this challenge is totally free. Head to physical therapy biz.com/challenge. Get signed up there. Please enjoy. We put a lot of energy into this. It's totally free. It's something I think is gonna help you tremendously, as long as you're willing to do the work.

If you're doing, doing the work and you're. Information put down and getting yourself ready to take action in a very organized way, you will have success, which is what we want. So head to physical therapy biz.com/challenge and get signed up today. Hey, real quick before you go, I just wanna say thank you so much for listening to this podcast, and I would love it if you got involved in the conversation.

So this is a one-way channel. I'd love to hear back from you. I'd love to get you. Into the group that we have formed on Facebook. Our PT Entrepreneurs Facebook group has about 4,000 clinicians in there that are literally changing the face of our profession. I'd love for you to join the conversation, get connected with other clinicians all over the country.

I do live trainings in there with Eve Gigi every single week, and we share resources that we don't share anywhere else outside that group.

So if you're serious about being a PT entrepreneur, a clinical rainmaker, head to that group. Get signed up. Go to facebook.com/groups/ptentrepreneur, or go to Facebook and just search for PT Entrepreneur. And we're gonna be the only group that pops up under that.