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E698 | Lessons Learned From The Spring 2024 Mastermind Event

Apr 04, 2024
cash based physical therapy, danny matta, physical therapy biz, ptbiz, cash based, physical therapy



In this podcast episode, Doc Danny and Yves Gege discuss the recent PT Biz Mastermind live event, which saw the largest attendance ever. The episode emphasizes the importance of finding a supportive community, especially for entrepreneurs who often feel isolated. The PT Biz Mastermind has become a tight-knit community where members can celebrate wins, share challenges, and learn from one another.

The growth and achievements of the community over the past year are highlighted, with impressive statistics. In the past 6 months alone, 42 new standalone clinics were opened, 117 new employees were hired, 5 marriages took place, 15 homes were purchased, and 33 new babies were born. Member businesses are thriving, with an average revenue of over $200,000 and some reaching 7-figures. This showcases the advanced stage of the businesses compared to previous years.

As the businesses continue to scale, attracting and retaining top talent has become a challenge. The podcast emphasizes the importance of leadership, company culture, and creating an environment where people want to work and stay. Maintaining an optimistic and grateful mindset is crucial for attracting and retaining the right team.

The diversity and inclusion within the community is also highlighted as a strength. Members come from different backgrounds, experiences, and perspectives, which helps broaden everyone's worldview and challenge biases.

The PT Biz Mastermind is held together by a set of core values, including "doing dope shit with dope people", leading from the front, and striving to be better humans. This intentional culture has created a unique environment where members feel a strong sense of belonging and alignment.

The collective impact of the PT Biz Mastermind community on the physical therapy profession is astounding. In the past year alone, the members have generated over $58 million in revenue. The host's vision is to reach $1 billion in annual cash-based services, and they are well on their way to achieving this goal.

Overall, this podcast episode highlights the transformative power of building the right community, fostering a culture of growth and vulnerability, and the incredible results that can be achieved when entrepreneurs support and learn from each other.

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Podcast Transcript

Danny: [00:00:00] Hey, real quick, if you were serious about starting or growing your cash based practice, I want to formally invite you to go to Facebook and join our PT entrepreneurs Facebook group. This is a group of over 6, 000 providers all over the country. And it's a pretty amazing place to start to get involved in the conversation.

Hope to see you there soon. Hey, are you a physical therapist looking to leverage your skillset in a way that helps you create time and financial freedom for yourself and your family? If so, you're in the right spot. My name is Danny Matei and over the last 15 years, I've done pretty much everything you can in the profession.

I've been a staff PT. I've been an active duty military officer, physical therapist. I've started my own cash practice. I've sold that cash practice. And today my company physical therapy biz has helped over a thousand clinicians start growing scale, their own cash practices. So if this sounds like something you want to do, listen up, cause I'm here to help you.

Hey, what's going on? Doc Danny here. The PGI for podcasts here with EGG in the PC younger Facebook group for this one. We're going live to talk about our spring 2024 mastermind live [00:01:00] event. We always learn something from these events. And at this event, we had the most people we've ever had. Get the best feedback that we've ever gotten.

And which is always, good to, to see and definitely had some really cool conversations, met some really great people and have some lessons that we'd like to share. And we learned if you couldn't make it, if you're not in that community what are you doing? Get there, this place, it's just hard to explain how beneficial this group of people is.

To each other to their businesses, to their personal lives. It's it's funny because as we built this. It feels almost uh, people they want like entrepreneurial friends and I don't think that's like the right way of looking at it. That's how I used to feel about like fraternities, I never wanted anything to do with a fraternity.

Cause I'm like, I'm not paying for friends. I'm working my way through school. This is the lowest on my priority list. And, but there's a network effect to that. There's a lot of benefits to it as well. But when we look at these groups, what's cool about it is. [00:02:00] You're building a network of other professionals that are doing the same thing as you do.

Some are a little bit behind you. Some are a little bit ahead of you. And what you get to see is a great gratitude. And you can be grateful for what you've already done and that you can be in a leadership position to somebody that maybe is a little behind you. But then also you can be in a position where you're learning from people that are further ahead of you, but they all underlying, have the same underlying.

Clinical skillset desire to want to help people desire to grow a business. That's not, solely dependent on insurance and high volume clinics. And to help people, do the things they like to do with the people they like to do them with, or as long as they possibly can in the last 12 months, our community has helped about 65, 000 new people, get back to things that they enjoy doing resolve injuries, all that, which is amazing to really think about the scale of that.

So it's always fun, but that's what the environment looks like, and it's very hard to describe unless. You've been there. I don't know. How would you describe what that two days of being around these people and the things we get to chance to do? How would you describe that to someone that's never been to an event?[00:03:00]

Yeah.

Yves: It's taken a life of its own, and for me, obviously being very involved in the planning of the event, some of it's pretty exhausting, but you get there and the energy level continues to be higher and it continues to get Like more of a community, right? Just because we've been around for longer as well as Frankly more sophisticated, like in the beginning we're throwing some stuff up there let's do some sales.

Let's do some marketing But you know the entire level of everybody within the mastermind has grown quite a bit, right? We have multiple seven figure businesses, the average revenue for a business that we work with You know is over two hundred thousand dollars, right? Those are things that Took us years to build and people are doing them now within a year.

I feel like, those are the two, the biggest things is just the community has grown, just like you said, you're not necessarily paying for friends. And it's such an interesting way to put it, but we know that entrepreneurship is hard and very lonely. Look at EO, [00:04:00] which you were a part of.

And I was a part of this. This is like a huge national organization. That's really based on just Hey, let's do this. I'm the boss. I'm the leader within the company and I want to be around other leaders because it's really hard. It's really lonely, and so I feel like that's what it's morphed into.

It's just like the businesses are bigger. So the problems are a little bit bigger. They're a little more difficult emotionally. And so I'm just seeing the support system grow as well as and even just the need of the community is just is

Danny: bigger. Yeah, that's a great point and it segues into like my first sort of lesson that I wrote down that I took away from it was just how important it is to find your community in general.

Now, you can apply this to lots of different ways, right? This could be health and wellness. One thing, one thing that I've started doing is, Every Wednesday morning, I do a ruck march. That's about an hour. It's which by the way, is just walking with a heavy backpack. That's just, whatever they call it.

Yeah. It's when I was in military, that's, we actually did ruck marches with rocks on. [00:05:00] And now we just walk around with backpacks on around our neighborhood park, but I've slowly accumulated right now five people that I do this with every Wednesday. And what's interesting is. How much they enjoy it, in like misery loves company.

Like we know that, I have a training partner I work out with in the, in the mornings in my garage. But now we have, five, sometimes six people that'll come and it's, and they're like, can I invite like somebody else? I think they would love this. This is awesome. Like we just chance to talk for an hour while we walk around the park and, we get our heart rate up and we have some load that we're carrying.

It's hard. And then done by seven o'clock, we're out. And everybody goes back to what they're doing, but it's just this little sort of community. It's a health and wellness community, right? It's you're just like doing something healthy together for a short period of time.

And that's a really beneficial thing. And even the one guy actually ran into him the other day and he was like, dude, that's my favorite part of my week. Like the one hour I get to walk around with a backpack on with some other people [00:06:00] is like the best part of his week. He's just. Always busy, he's just and he doesn't have a lot of that because he has so much going on with his family and his business.

And, so you see that in other ways, but on the business side, what's so challenging is when you're running a business, it's very, if you don't, if you're not running a business, it's going to be hard for you to relate to this, but if you are, this should be like pretty accurate for you.

So when you run a business. It's very hard to celebrate wins and to talk to somebody about things that are bothering you, or maybe failures that you have that you're trying to work through, because as you build your staff, you cannot you don't really want to have those conversations with staff.

If something's going maybe the wrong direction, that's not exactly something you want to bring up with your staff, because for them, they may view that their job is not safe and now they start to like question whether this is a good place for them to be a circle, look at the places. If you have a PR year and you want to let your staff know all about that, they might think that, Oh, awesome.

That means we all, we should all get raises because we had [00:07:00] gross revenue that went up or whatever. And then it's hard to sometimes explain. overhead and these other things you're doing and then what your vision is and what you're reallocating money towards to help grow the business as a whole.

So it can feel very isolating because you end up number one, you're not in a clinic with a bunch of other clinicians anymore. So you're not surrounded by that, which most of us are very used to it and enjoy that environment. You walk into a busy clinic and it's like a cheers environment.

Everybody knows your name and they're all happy. And like you take yourself out of that environment. You're sitting by yourself in a gym, a subleased office maybe getting groaned to a standalone space and it's just you and you don't know if things are going great or things suck. You don't know who to talk to about if you're doing something right or wrong and you're making a lot of business mistakes in most cases because of that.

So not only is there isolation, but there's also, you're an echo chamber just yourself. So you're the smartest person in the room and the dumbest person in the room. And you don't know which of those is showing up when you're making decisions. And that can be really hard. So one thing that I would see over and over again is just people like new people would, just randomly come up to me.

I talked to a lady five years [00:08:00] ago, five years ago, I talked to her. She just joined our group a couple of months ago. This was her first live event. And she came up to me with two of her friends in this was outside where we were going to our to our dinner on Thursday night. And it was crazy because her friends were like, this is so awesome for her.

This is so great. Like she's doing so well. She loves, like this environment and she's learning so much and all this. And it took her five years. And what she told me, this was really funny. I was like, what took you so long? Cause I remember talking to her five years ago. Yep. And. She's I just wanted to make sure

Yves: you were legit.

She's

Danny: Oh, to make sure you weren't going anywhere. And this wasn't like someone who's going to, go away quickly or whatever. So for her, that's what it took, but she just was like, I had just the best time and she just fit right in. And it was so awesome to see, people just assimilate into a community of people like that, that sometimes can feel a bit intimidating.

I think finding your community in many different domains, but in this case, if you're, in the entrepreneurial world, It [00:09:00] makes just such a world of difference. I do the same thing. I just joined another group that's entrepreneurs that are more kind of tech forward facing entrepreneurs that for me, I've already connected with two people on it and it's been great because we share similarities in our backgrounds.

One of them's coming in on ruck marching with me on Wednesday. I just added him to my little group, so that's it. That's it. If you've got to find those things, because that's where it is enjoyable to share life with people that are on the same path as you finding those people. Sometimes it's the hardest part.

Yeah,

Yves: my favorite part about this event, which goes along this vein is we had more babies attend this event than we've ever had. And so people brought their moms and they're like, not newborns, but like Babies not walking in strollers babies, right? Just like hanging out the event because they're so committed to coming and that was probably the I think that was the coolest part because they're going out of their way They're bringing their family along to a conference.

That's just not something that you wouldn't do if you didn't care Quite a bit about the community and we're so excited to [00:10:00] meet these people. And so it just really showed me just how much it's really grown and how much people look forward to this and how different it is, right? Because you're right.

Like newbies. It's intimidating. There's a lot, but they assimilate really quickly because it's 200 people that are very similar to them. And it's difficult to find that. So I love that. That's your first takeaway, because, we've always said this and I want to continue to echo it. Like our community may not be your community.

And I think that's okay, but find one, because that is essential for me. Everything changed. Once I had business partners, once I had people who were in my corner who I could just talk to about the emotional struggles, The actual business struggles, the family struggles are like, that's just it makes it so much easier.

You don't have to go this alone. And I feel like that's changed a lot. Before I was like, you need to judge through this, just be this person, be hard nose. But now. I think we're in a different little bit of a culture shift where it's like you're allowed to be vulnerable. You're allowed to, ask for help.

You're allowed to be a [00:11:00] part of community and do these things and talk about your, right? Like we're just in a different phase. And so it just becomes easier to get access to. And I just encourage people to find it.

Danny: Yeah, and I would say the other really interesting thing is just like with that number of people it's interesting to see, it's almost like you can pick your adventure, right?

So yes, we have standard things that we're doing as far as content that we want to present or small group work that we want to do. But like on Thursday night, we take everybody out to, a big dinner. There's a such different, there's like different paths that people want to take, right? If you want to take a bunch of tequila shots and go to a karaoke bar, there's people that want to do that.

If that's your thing, awesome. If you want nothing to do with any sort of alcohol and you want to go get some Jenny's ice cream, there's a bunch of people that want to go do that too. If you want to, bring your baby and, and have everyone pass her around. I held two babies at the event.

Like it was, and we were just like passing them around like it's just takes a [00:12:00] village. And if that's what you want to do, awesome. There's plenty of people that have young kids. If you love, if we went bowling, there's a bowling alley at the place we were at.

And if you're like super into bowling, you can get a bowl for all night. If you want to do that with your other bowling friends, it's just You kind of gravitate to what you want and there's people that are going to be into the same things as you do within the same sort of subgroup.

And that's always something that has been challenging for me to figure out as we grow is like, how do you maintain a level of openness and acceptance of all these different people, different, they look different. They come from different backgrounds. They, they practice in some cases differently.

A lot of them have like similar sort of clinical backgrounds. But It's they're not the same folks, right? And these are people that are everything you name it different races, different political stances, different plenty of things, views on how life should be led, but yet we can all come together in one place and have an amazing time.

And you can make fast friends with people that are on the same path as you. In so many core ways, and I think that's what's so unique [00:13:00] about it is, at the core, everybody is trying to do the same thing. They're trying to create a life that they want to live with themselves and their families and significant others and loved ones, whatever.

And they want to do that, and they want to be able to help other people along the way. These businesses are not businesses where we sell fidget spinners or shoes or whatever. We literally are working with other human beings to help them resolve difficult situations that they're in physically, right?

Thank you. That's a really cool thing to be a part of that and to have that in common with other people where you have so much sort of foundational groundwork that allows you to really be able to assimilate into a community like that, even at the size scale that it is now, which is way bigger, honestly, than we probably ever thought it would be.

Yeah, we

Yves: had that challenge, and I think you made a good point. We got to the point where, let's call it, 150, 200 people, right? There's Dunbar's number, isn't that what it's called? Dunbar's

Danny: number, yeah, I think it's 150 is the number, right?

Yves: And so at that point, [00:14:00] there needs to be something holding the group together.

It could no longer just be physically me. I couldn't, talk to every person and make the connections. And obviously we can add staff, we can add coaches. But the things and I talked about this because I do a state of the mastermind spiel right and the thing that resonated with me are these like kind of core values that we have as a business In pt biz and I realized that not only are they within our business and our staff But they're within our entire community.

Like I think that's what's holding everybody together, right? Like we're doing i'll just talk about them here. We're doing dope shit with dope people talked about the community We're all leading from the front We're all trying harder, trying to be better and this kind of new one that we're all now trying to be better humans, we're trying to not only get good at business, but be, better people and have better relationships and that's the main that's just holding all the people together.

So we have all these other diversities. Like you said, choose your adventure. But everyone believes in these core four, four values and that's why they're here. And that's what they're doing. [00:15:00] And we got the best compliment. I sent you the video. It was an onboard call, one of our onboard coaches did, and I watched it to review.

And she said she had gone to another coaching group, come back. And she said, This is what I love about PT Biz, you guys are all saying the same things, teaching the same things, and you're all like, this certain kind of people, and this is who I resonate with, and I'm so glad to be back. And I was like, that's just the most, another one of the most amazing compliments that I've seen where people are making decisions independent of us, right?

They're making the right decisions, and I'm not having to tell them to, they're just doing it based off of culture. And that's amazing. Just continues to be an amazing couple weeks for me because I'm just realizing that we have this awesome culture that we've built and that's hard to do.

Danny: Yeah. And it's something that is man, it's like very difficult not to screw up as well. And I find that the I think like some of the way that you talk, the things you say, being more intentional about really thinking about other people and the way that things can be [00:16:00] perceived there's a lot more of a challenge that comes with that, versus.

If I have a dozen people that we're working with. It, they're probably all are so similar to me that doesn't matter. And, but now and what I really am, I would say very proud of in terms of the group of people that we work with, have such a diverse group of people compared to when we started that.

It's just really, it's great to see, because these other perspectives, I think sometimes we end up in tunnel vision based on where we live and who we're around and what our, our experiences were growing up or to this, Stage that we're in along the way. And we, our world is shaped based off of that.

And when you have people that come from other backgrounds, they have other perspectives, other experiences and views. It's. It's so important to be able to have those discussions, listen to those people and for them to do the same with you. [00:17:00] And and obviously this, I'm getting a bit philosophical with this, but like the thing that I completely underestimated when we really started to help people on the business side was that's great.

Like we have, we absolutely help people grow their businesses. Like it, it's not just a group where we hang out and we don't actually like, you Get anything done or implement things. And we're very big on, tracking everything, but I didn't think that there would be a side to what we do that is actually helping people develop as just overall, just human beings.

I just thought, yeah, your business will get better. And that's the end of the relationship, that's it. But I, I think about all the positive experiences that people get to have because of. Being able to be in a room with people that are different than them that they might view a problem in their business slightly differently and to be able to have that conversation is special because it's going to help Broaden that perspective.

Think of like aperture on a camera, right? Like I think of most people. They have such this [00:18:00] narrow view on what's right, what's wrong, what's everything like what, how things should be done or not done both in business and life. And as you get to be exposed, this is why I love travel.

Like with my kids so much, because you get a chance to see how other people live, how other people experience things and solve problems and how their governments work and how. Restaurants work and, parks and what they find value in. And then all of a sudden it widens your lens a little bit.

So I love the fact that we get a chance to do that with people and they get a chance to, slightly widen that aperture. So now they can see the world in a little bit broader of a view. And hopefully that continues to happen as they continue to develop and grow. And they take, and they share that because I think, it's, it is.

An interesting time where if you have, if you want confirmation bias, you can find it. If I want to find confirmation bias in anything, I'll just search for the shit that I want to learn about. And then the algorithm of search engines and social media will feed you back more and more of whatever it is that you want.

So then you confirm whatever you think is right more and more. And yet, If [00:19:00] you have a conversation with a fucking person who's slightly different than you, that doesn't happen very often anymore because it's confrontational potentially, or maybe people just don't know where to find those people.

And that's what, that's honestly what I think most people need is to have a little bit more variance in what's going on. If we can provide that twice a year for the people that we work with and we can help them grow their businesses, man, that's a huge. I think it's a huge win for us in a number of ways, both on the business side, but also just on frankly, just the human side where we get a chance to, get to know each other and learn more about how other people view the world besides just ourself.

Yeah, we're going a

Yves: little bit of a tangent, but I think it's an important one. I was super lucky when I was younger that I got exposed, not only I have parents that are from Switzerland, and I'm like, German's my first language and I'm in America, I traveled home often.

So I got this and a special needs sister. So I got like all these things that just brought me out of like my normal comfort zone. And that's something. That Miu and Jared have always talked about. It's like, always trying [00:20:00] to improve ourselves, ultimately. Self improvement, yes.

But challenging our bias. Challenging the way we think of things. And continue to broaden what we're trying to do and be better. Which is hard, right? It's pretty easy to be like, this is the path. Let's just do this over and over again. It works. Just like you said, we can find echo chambers everywhere.

But we're constantly like what can we do better or how can we bring a different perspective into what we're doing to reach more people? Like we still have again, you can do, you can have your core values. But then you could also continue to have these new perspectives to change what we're doing because we've changed like the what we think is normal pricing has changed what we as far as packages and continuity has changed, some of our business models have changed and broadened and, I'm just going to keep doing that.

And I think the more we can do that, the better our community will continue to be.

Danny: Yeah, definitely. And the struggle and sometimes is really, it's man, how do you not create clicks within a community that naturally gravitate to one another, right? And I would [00:21:00] say that we try really hard for that to not happen.

And again, like I said, people can pick their adventure with certain things and you'll gravitate towards people that maybe you're more interested in doing things with. That's totally normal. That's just human nature, right? But that's a challenge in its own right.

That's something that is it's something that we work really hard on establishing a an open community where there's no sort of hierarchical, individual people that have been around longer. It can feel more natural for them to, come to these events, obviously.

And, but to make it to where someone who's brand new can come into a room full of 250 people and not feel super intimidated is that's tough, and it's not like what's, What is interesting to watch is if there is somebody new and they're like, they're timid.

They're unsure of what to do. They're sitting down with their breakfast and maybe they're at a table by themselves. They just got there. It's so it's so quick that somebody ends up like scooping them up somehow. And bringing them into, [00:22:00] whatever, conversation they have or having with somebody else or introducing them to somebody.

And they don't even know this person. And That's a cool thing to see. And I think that's at the core of it, what is so unique and interesting to just watch, as a, standing back and seeing it and and also really alleviates a lot of the natural development of of clicks and in bigger groups.

So that's been really interesting. And that's one of the biggest takeaways that I've had is just it's almost like, how do we not fuck this up? To me, that's more important than. Anything else because the it's I think it's like a unicorn like we've created this unicorn and the last thing I want to do is kill it because it's one of the few unicorns.

I think maybe he's out there, as far as communities. I've been in a lot of communities and I'm telling you it's not like this. Most of them have clicks. There's a lot of egos. There's a lot of bias and people can there's invite developments to happen. It's so hard to keep that from happening.

I'm very aware of it. And I think it's something that we've spent a lot of time thinking about and making sure that that doesn't occur. So that was a big one for me is how special [00:23:00] the community is. The other thing that, that was top of mind for me was just how much bigger of visions there are in the room than there used to be.

So I think for a lot of people, Initially it was, man, can I get a full schedule? Can I maybe grow past myself into a standalone space? And it's broke that four minute mile a long time ago. All right. That's like not, that's not a huge goal for most people that are in that room.

And for all these people, it's it's not even seven figure business anymore. It's eight figure businesses. It's, looking at expanding brick and mortar digital, having other types of companies, continuing education companies companies that support this sort of this way, adding a gym onto that bolting on where you have this sort of like multiple businesses under one roof.

Looking at multiple States expanding out to other, other places, other offerings. And that's just I think it's the evolution of their entrepreneurial understanding and creativity to be able to start to do that because These big visions will come, they will come true for some of these people, they will get there.

And they have to cast the vision first. Like the creativity side is so interesting to watch [00:24:00] as that's developed and the confidence of what they can do based on the people they see in the room. So that's been a huge change for me that I've noticed is just the ambition that people have and the confidence they have to get there is 10 times more than it used to be.

Yeah, you're

Yves: right. That's compounded. It's it's so funny. I wanted to share some of this, some of the stats, we shared it on PT Biz Instagram with kind of graphic, but I think we can just talk about here a little bit, right? And and we take six months of data.

And then also I'll tell everybody what our trailing 12 was, cause we did a poll in the Facebook group and had some guesses and I want to unveil that number, but we take six months of data and what happened to last six months in our community? So you said we, we broke the four minute mile and that is true.

We crushed the four minute mile. That was the big goal in the back of the day is can I just get to a standalone space and can I hire a PT or two, like that was the four minute mile. And now, people are, these are stats. 42 new standalone spaces in the group. That's just in the past six months 117 new employees.

That just absolutely blows my [00:25:00] mind. You know we've had, and these are some of the other stats I think are great, like five people got married in a group, 15 homes were purchased, which is a big deal obviously in today's economy as well as interest rates, and then 33 those are just like, those blow my mind.

I want to just, I would want to talk about that every single day because, 42 new standalone spaces. Like we thought that was like the pinnacle of everything. And now it's just it's just happening all the time. It's happening sometimes, honestly, most of the time within the first year, and they're able to get to a stand alone space took me.

What, it took me three years? I don't know I think you about the same it took a long time. And yeah, it's really cool to see. And so you're right the visions are so much bigger and the business model is so much more robust. And I really just truly feel like we're just getting started and getting momentum.

So what does it look like in the next three years? How much can we exponentially increase? What? Results we're getting for people not, like that's where we're focused on, of course We want to grow as a business. We want to add more people We don't have the right people though, [00:26:00] and we want to continue to obviously get amazing results

Danny: 33 babies is A lot of babies.

And this is one thing, when I think about, okay 65, 000 new patients in the last year with the people that we work with just in the mastermind that fills up Mercedes Benz stadium where the Atlanta Falcons play That is a major sporting event, stadium full of people that have worked with, our businesses gotten help from great clinicians.

What an awesome thing. 33 babies is a lot of babies. You put 33 babies into a room and that is like a full daycare room. Like it's a massive, that's an over overwhelming, overflowing baby room. And. But to have also the financial stability and confidence to be able to grow your family is huge.

That that's what it comes back to, right? Is you grow these businesses. You start a business to be able to support the life that you want to develop and to grow into, right? Most people actually don't do that. Most people start a business and then it runs their life.

It turns into their life. And [00:27:00] that's why the divorce rates in entrepreneurs are so high. That's why stress levels are so high. Heart attacks are so high, like just terrible health. It wrecks you if you let it wreck you. But if you learn how to manage a business correctly, and you learn how to, learn the skills that you need to both manage the physical and mental side of doing that, then it can create a wonderful, an environment.

Opportunity for you to do the things that you want to do with the people you want to do them with and live it on your terms more so than most people get a chance to do. And I think that's a really unique aspect to what we're talking about. And, for us, I actually had a call with a branding agency yesterday and they were asking me, they were like what's, what do you want to do in five years?

What does the business look like in five years? I'm like, Hopefully more awesome people like that's just it like I'm not going anywhere. This is what I like to do is the people I like to work with so I hope we get more. That's it. That's my vision. That's that's all I got for you right now.

Besides having a big goal of how much revenue we want to add to the PT world. But, it's just it's such a Unique opportunity. I think about this all the time, man. Just like [00:28:00] how fortunate, we actually are to be able to work with these people and that trickles down to all the people that they get a chance to help.

It's just cool. And it's, it almost feels like it's unfair, almost like we got it's like too good. Something's got to, something's going to go wrong, I don't know. It doesn't seem like it should be this like personally rewarding in order to do this, but it is, and it's awesome.

So it's really cool to be a part of that. I would say on the next thing for me that I noticed, and this is more of a, this is something that I would say I picked up in different conversations we had. And most of these were not, these were like people that were frustrated. And it really comes down to the fact that talent attraction and retention is going to be the key to growth for most businesses.

So if you can get great people to come and work with you and you can keep those people, you're going to scale much better, much faster, and much more stability than if you have a lot of turnover. And [00:29:00] this is a difficult thing to pin down because we do not get a chance to be in their offices on a day to day basis.

We don't get a chance to like. See what they're saying to people. What conversations are you having? What does your body language look like? How well do you describe the vision of your company? How well does your brand represent what you're trying to do? These are very nuanced things that the people that do them the best, they attract and retain great talent, in their companies.

The people that do a bad job of this have massive turnover and that turnover Accelerates, or I guess decelerates their ability to grow a company past themselves. And it's a huge linchpin, but it's also such a. A difficult nuance thing to really understand and figure out. I don't know if you notice the same thing.

I'm assuming you probably are seeing similarities, but I just had a lot of conversations about that. And it's such a difficult problem. It's something that I've spent a lot of time just thinking about. How can we help with this? And it's just, it could be many things, right? So I don't know.

I'd love to know what you think about [00:30:00] that in particular. Hey, sorry to interrupt the podcast, but I have a huge favor to ask of you. If you are a long time listener or a new listener and you're finding value in this podcast, please head over to iTunes or Spotify or wherever you listen to the podcast, and please leave a rating and review.

This is actually very helpful for us to get this podcast in front of more clinicians and really help them develop time and financial freedom. So if you would do that, I would greatly appreciate it. Now back to the podcast.

Yves: So here's my thoughts and feelings. I thought about the same thing. I think we are lucky that is the problem we're trying to solve now.

Because the problem we're trying to solve before was like, does this business model work? Can we get enough new patients to actually scale this? Can we actually learn the skill of sales and business and operations? Like we were solving those problems. And now like that path is clear in this business model, because it's still a very new business model.

So it shows me just the we already talked about it, but it shows me the advanced nature [00:31:00] of what we're finally doing now. Because this is a problem that everybody's trying to solve. It's not like Google has figured that out, or Apple. They're constantly trying to find right talent, creating a culture, trying to retain people.

It's something that's ongoing. It's it's just like leadership. We've talked about this, me and Jared. But that's not necessarily a solvable problem. I don't finally become the pinnacle. Of leadership, it's just something that's constantly going to be me, which is these are the one of the themes that I thought was just a constantly failing forward.

Like I'm going to have to figure it out, I'm probably going to fuck it up and then I'm going to do a little bit better next time. And I'm gonna do that over and over again, until I get to hopefully a place where I'm a better leader and I get the. I solved the right problems, but it's still probably going to happen again.

You know what I mean? Like at the size of the company. So I really almost relish the fact that we're at this stage. The issue is like the backside is just what you talked about. That I don't know if it's something we can directly solve. We can educate, we can support. And I think we need to do a better job of that.

That's the stage we're in. So I'm really trying to up our game in regards. And I think we've made some progress, but we can definitely do better. And that's a big [00:32:00] goal of mine over the next year. I think of all of us, but. Good problem to have though. It's not a

Danny: You're spot on.

That's actually a great way of looking at it. It's not, I can't get enough new patients. I don't know how to sell this. I don't feel like I'm confident to grow into a bigger space and take on a five year lease or something. It's literally I need more new people. I need more people working in my business.

And it's not just our industry either. I had I had a coffee meeting with a guy that owns a dermatology education company yesterday. And he's can't find dermatologists, for most practices. Like they're just can't, train them fast enough. Same thing with my friend that's in the veterinary medicine world.

Like he's same thing. He does a lot of consulting work with practices and staffing. That's is tough. And it's because it takes a long time to grow people like us. You should have seven years. To become a PT, it's not like you can just pop them out in a six week bootcamp, so it does take a while.

And if you have that turnover, it's tough, but I would say, the [00:33:00] leadership problem exists in any industry whether it's. Physical therapy, technology company, the military, whatever and it is something that I feel like everyone can get better at and no one's good enough at it. It's just, you're not good enough.

You're not good enough at being able to understand what to say to your people and what not to say, or maybe. How to say it, how not to say it. Cause sometimes it doesn't matter what you say. It's really how you deliver it. What context you delivered in, are you supporting them? Do they feel like that they can grow their vision inside of yours?

And if they don't, then that's where we see a lot of turnover of staff that just feel like they're in a dead end job and no one really wants them to feel like that. You know what I mean? Most people don't want to feel that way they want stability, but they want to feel like they have opportunities to continue to develop and grow and all that.

It's tough, but I would say it's the biggest problem that I've noticed. Finding talent and retaining talent especially on the clinical side. It just seems it's it's just probably as hard as it's ever been, but we just have businesses that are hiring so [00:34:00] much more that it's probably a bit more visible.

It's probably hard when you're in a, in network practice. Was that something that you guys struggled with? Wow.

Yves: That's an interesting, initially what I'll tell you is no. Obviously it was still difficult to manage people, but it was more like show up on time, like some of these other things, I think the level of employee.

And therapist, honestly, is just much higher in what we're doing. I could have, I could hire a PTA, an aide, a student, and they could fulfill the things I needed them to fulfill on. And obviously I've got a unique perspective on both, but at Made to Move, like the quality of person that we need, Is very high and we're actually realizing the quality of person that we need is even higher than we thought it would be You know because it's like being employee number two or three in a startup Like they've got to have they got to be an a player Which is challenging because a lot of a players want to be an entrepreneur.

They don't necessarily want to be, an employee I think it's even more difficult kind of in the stage We're in to find the right people like, you know That's my [00:35:00] initial thought because I look back at employees. I had some good ones, too but like honestly fulfilling on there. It's did you do your billing correctly?

Did you take them through their exercises? They followed a flow sheet. They went through every single, it just wasn't that hard of a job. I don't know. It's a little bit, maybe a different perspective, but that's my initial thoughts. I think about it more, but that's my initial thoughts.

Danny: It's interesting because I also feel like it's an unfair advantage the bigger you get.

So if it's just you and you're hiring your first staff clinician, it is the hardest. It's the stage, I think, to Navigate like mentally, the start is actually the hardest because you just have imposter syndrome and you don't know if it's going to work. You don't know how to find new patients. You don't know how to sell.

You don't know what your value is. You're figuring out the systems. It's it's, there's a lot of mindset stuff that goes on with that. Now, once you get yourself to a point where your schedule is busy and you need to hire somebody now the hard part is you have to sell your vision to somebody else when you're, when the physical appearance of what you have is [00:36:00] tiny.

That's a really hard thing to do. And once you get past that, and let's say you have a standalone space that looks like a, like legitimate, brick and mortar business. You have another staff member that are the first one taking a risk on you. It's it's easier. And as your staff grows, it's so much easier to attract clinicians that because they want to be a part of a group of clinicians as well.

Like the first one is so hard. And you almost have to just really keep that in mind with someone that you bring on the first hire. Because they're taking a chance on you just as much as you're taking a chance on them. And you have to have respect for that and treat them that way. And maybe they are transient, right?

And maybe they leave and maybe they are a bit more entrepreneurial and they do their own thing. But at least if they can just get past the stage where it's just you and get to where it's you and two staff clinicians. Your life becomes so much easier as far as. As this goes, the pipeline of people coming in and being able [00:37:00] to retain, and attract people that are going to work in your business, because that's just the way it is.

Like we are servers based business. We need people to deliver a service in order for that to happen. So scaling those, the constraint is not technology. The constraint is not, lead gen for most people, honestly, which is interesting. It's literally fulfillment. It's staffing and fulfillment at a certain size.

It becomes pretty tricky. Yeah,

Yves: that's a really good point on employee number one, like both of us our first Clinicians did not stick around. They both opened their own, practices and I feel like we see that across the board not all the time because I don't want to like Put that in people's heads, but I also want to be realistic, that first one tends not to stick around and I think it's more so like I learned a lot of lessons about myself with that first employee.

Like it's, I'm a very much an experiential learner. Like I like to read and I do content, but I just sometimes to a fault, we'll just go try something, mess it up. And then I know I can do it better next time. And I think that's what a lot of people have to [00:38:00] go through with that first employee or two, or maybe admin.

Like it just takes time to understand who you are as a leader. You got to make a couple mistakes. You're not going to understand how to convey your vision. As you talked about, you're not going to understand the happy medium between micromanagement and accountability. Usually somebody lends to one side or the other where they're totally hands off or somebody is more like on top of them day and it's a bounce.

So I think there's a lot to learn usually with that first employee.

Danny: I think that it's also somewhat dependent on someone's maturity level. One thing that I've definitely noticed is younger clinicians can make this work. They can come out of school and they can start a practice and they can, they can grow their schedule if they have, if they have the desire to do and they have some sort of niche experience.

Prior to going to school or they developed along the way, if you're a generalist and you're just like, all right, I just graduated. I'm going to go figure this out. I'm going to be the [00:39:00] general physical therapist for everybody in a cash practice is not going to work, but let's say you're like competitive runner and you want to work with runners and you just graduated.

You probably could do that. Difficulty though, is the growth side when you try to grow past yourself, because, when you're younger and you don't have as much life experience and leadership experience, you're going to get that experience via mistakes that you make, no matter whether you work with us or not, like we can help.

You avoid mistakes and hope really the biggest thing is catastrophic mistakes that are going to really ruin your business, but you learning that you can't you can't talk to people a certain way because somebody got pissed and they with it is a lesson that you will not forget, and I have noticed that people that are.

A little bit they have a little bit more experience, whether it's clinically and typically I would actually lean more towards life experience. They do so much better on the leadership side. They grow so much [00:40:00] more. I didn't even think about this. Whenever I got out of the military, I didn't think, yeah, seven years in the army is going to be helpful when it comes to being a leader, because it's a different environment people in that environment, they have to do what you tell them to do legally.

The the, uh, military. Law is different, right? If let's say You work for me and I outranked you and you didn't show up for work, you're in big trouble. We could literally just do whatever we wanted. We could change your work schedule. We could dock pay. We could make it to where you couldn't take vacation.

You couldn't leave the base. There's a lot of things. You're basically jail light, right? So like that environment lends itself to people doing what they're supposed to do because there's also like legal ramifications to them not doing it. But when I got out and I was like, damn, this is helpful because at least I had experience with having to run clinics and lead people and I totally felt like that was a huge help.

People that were clinic directors, they then know what that was like, they know what it's like to have to manage people and give feedback. And then they go do their own thing. It's so [00:41:00] helpful for them, even though they did an environment that's different, that may be as high volume didn't work or a hospital or whatever.

It's still a transferable skill. And this is where I see a lot of people get stuck. So I think you're going to learn it somewhere else. You're going to learn it the hard way. You can read books all you want, right? You can read fucking Jocko's book. You can read whatever leadership book you want.

And I've always found that funny because the people that literally understand research or leadership. There's a Admiral McRaven who wrote a book that's all about leadership, like he has three books. One's make your bed. He had a speech on this for university of Texas, great speech. But he wrote three books and one of them was a leadership book.

In the very beginning of the book, he basically says to the effect that. This is, it's hard to write a book on this topic because leadership is something that's so hard to define. It's so hard to say in these nuanced situations, what you should do or not do. So this is just frameworks to think about, but you're going to make mistakes, try to stay within the confines of these frameworks, and you should make fewer mistakes than if just go and do whatever you want.

[00:42:00] I think that's the best way to look at it and be okay with that. You're going to make mistakes. And we make mistakes on employees all the time. I've made plenty of mistakes on employees, and we still continue to do just fewer and fewer. And that's the goal. You just fall forward and you figure it out as you go and you become a better leader.

But that is a linchpin, in my opinion, to, if you're going to scale past yourself, to go from yourself to four staff clinicians in yourself, to do that in the fastest manner, you have to be the best leader. You have to have the best culture and environment that people want to be in and stick around.

And if you don't have that. You're going to keep getting stuck where you hire somebody, they leave, you hire somebody, they leave, you hire somebody, they leave. And it's going to feel like you're on this sort of treadmill that you won't want to get the hell off of. Cause it's going to start to suck.

Yves: No, that's a perfect, there's not much to add to that, right?

Like it's just part of the journey as an entrepreneur, and our, we'll be willing to do it.

Danny: Did you have any specific lessons?

Yves: For sure. You covered a lot of them. These are like big themes which is funny, right? We did The event, the live [00:43:00] event, and we have a lot of different speakers, we have, you speaking, me, Jared, we have a guest speaker, and we have some of our members highlighting the stuff that they're doing and what's working.

And some of it's tactical, some of it's high level, but it all had this like similar vein across the board, which I thought was really cool, and had a lot to do with some of the stuff that I talked about in the state of the mastermind, because, I was trying to like thump, sum up everything that's going on within the community and the things that the themes that I'm seeing, and sometimes it's more tactical and sometimes it's more high level.

And so this is. A takeaway that I've seen not only just from the event the last six months and so we covered most of them, but There's two the first one is just this idea of like passion and Perseverance is what's gonna take most business owners to this next level. And the cool part is We have the passion, right?

We're already doing something we care about, we love, that is fun, that is helping the world as a [00:44:00] whole. So it's like we've already got half of the stuff most PTs already naturally have. The perseverance part is really the hard part. It's the ability to go through all the struggles, that we just talked about with leadership but also the struggles of just like work life balance of keeping yourself personally, physically healthy, emotionally healthy, like it's just really hard, and just, I saw a lot of people have a lot of really down moments and they usually would reach out to me and be like, man, I don't know if I'm going to make it.

What's going on here? It was a big theme because The stakes are a little bit higher when you got a standalone space and you've got employees, those stakes are much higher than just Oh, crap. It's just me. I don't have enough patience. It just, it's a, it's just bigger, and the weight of that is big for people because it was so interesting to see this.

I don't know if you remember this moment. We had this guest speaker who came in and she asked everybody who here Was born an entrepreneur, like we've talked about how we felt like we were born this way And this is [00:45:00] what you know, because we were doing as a kid and most people I would say half if not over half Did not raise their hand.

They're not natural entrepreneurs So that makes it just a little bit harder I think for them because they're not naturally just have this like inner drive That maybe you were born with or without. So that's really a skill that I think needs to be honed in on and just talked about. I think as much as possible.

Danny: Yeah, and it's I don't think most people that are clinicians are the most entrepreneurial people in the world because it's a very safe job. You're not Like sales makes a lot of sense because it's very much commission based and It's not consistent sometimes but you can do really so there's a lot of people that come out of that world marketing, really being interested in that stuff yeah, I mean I Looking back on things, like I wouldn't say that I thought of myself as an entrepreneur ever until I started a business.

But then you look back and you're like, I sold all kinds of shit as a kid. I was always like looking for what's the, what, [00:46:00] where, what's the I don't know, angle you can take to to be able to win at something or, and it's just a game, and that's entrepreneurship and.

And I was talking to my I was talking to my kids about they're in this reading program. They have it, they have the same shit when I was in middle school in Texas. And I set the the County record for most points in the, like the accelerated readers program where you have to take tests and read books.

And I didn't read a single fucking book. All I did was go take the test. I realized that you could take the test as many times as you want. They've changed this, by the way. But you could take the test as many times as you want, and I would find the books that had the most points, and I would go, and I would take the test.

I would remember what the questions were, then I would skim through the book. I would take it again. And then I would basically do that until I would pass the test. So I would take these huge books that I would get these massive amount of points for, didn't actually read any of these books. And they thought I was some sort of like reading genius.

And I did all of this mind you. So I could get a hundred dollar gift certificate that it wasn't gift. It was a, it wasn't called where it's like a certificate of [00:47:00] deposit. It didn't even mature for five years. So I basically got a hundred dollar certificate of deposit that matured five years later.

I did this for a hundred bucks in, I was 12 years old. So That's not normal. That's not a normal thing that kids do. And I look back on it, I'm like, yeah, this is like something that I found interesting. And I would do stuff like that, but I never thought I would start a business.

I didn't even, cause maybe it was less visible to people as well. Like I didn't know anybody. I didn't know a single person that owned a business my entire life. All I knew was military officers, and I had some loose family, I would say that actually had their. They had their own businesses.

They never talked about it. It never, someone we brought up, I just thought it was their job, so I think maybe it's a bit more visible today, but it is funny because I do think most people that is not their default. Their default is find security, find safety is a job I can always have. That's what gets people in the profession, right?

They look up. PT is like number five job security. Oh, sweet. I'm going to go that route, and and that's what we're dealing with, which is typically not entrepreneurial, non [00:48:00] entrepreneurial in a group full of people that own businesses to see that it was very interesting.

Yves: Yeah. And that's why the community, I think helps quite a bit, mentorship in the community, which you seek out anyway, but obviously can really help with some of those things. Cause we hear that a lot. It's it's so cool to see. Because if you got somebody who's been alone at it, like we get some of these people who really didn't realize communities like these exist.

Obviously, there's more than there were probably even two years ago, but they come in oh, my God, I had no idea. There's 200 people just like me. And that makes it so much easier to go through when you've got something like, oh, I dealt with this already or what you're dealing with is normal, super helpful.

So the last one was, and again, it's a big theme. I look at who does the best. And who grows not only in their business, but just like overall seems to be, content, not complacent, has really good growth, is doing really well. And those are the people who are willing to be vulnerable. They're willing to put their shit out there and talk about it to work through it.

And that's what I'm realizing. And so that's a big theme that I challenge a lot of members [00:49:00] too, because not necessarily everybody does it, but I do know that people are like, man, I suck at finances. I spend sometimes too much money or I don't look at my P& L or my KPIs often, like, how can you help me?

Or I think I have a leadership problem. I'm not talking to my staff correctly. What can I do different? I'm not operationally driven. What do I need to do here? It's those people that ask for help and are willing to be vulnerable that typically do the best. And that's another theme that I realize.

And. To be quite honest, I think our community does really well, to facilitate this idea that, you're in a group of people who this is going to, stay within the group and we're going to help you and we're not going to make fun of you like we're all in this together. And so it allows that and I've been very cognizant of that.

That's the kind of community that I want to build, these like little mini. Containers, which are accountability groups where people feel really comfortable asking in that container, or maybe even just asking their coach directly, I think a lot of business growth comes from that.

Danny: I would add to that as well. [00:50:00] The most optimistic people have the fastest growth as well. Yeah, that's true. There is. A direct correlation between your positive outlook on the world and your, the energy you bring into that to whether people gravitate towards you, or they want nothing to do with you and it's hard to define, but you can see it easily.

You can feel it. Everyone can. And if you are a bit more, so I was walked. Maggie to school this morning. And I said, Maggie, if there is a glass of water that is, halfway filled up with water, do you consider that half full or half empty? And she goes half full, like, why would it be anything else?

Is it an interesting question to ask people just generally? What do you think of that? Like, how would you view that? And for people that are grateful, they're just thankful and excited for [00:51:00] what they get to do, and they look for really that you can look for shitty stuff in any situation, and there's plenty of bad stuff that's going to happen along the way with your business, people are going to leave, you're going to have legal stuff you have to deal with competitors are going to, eat up market share and all kinds of stuff you're going to have to deal with, right?

Who knows what else, but in order to be someone that people want to work with, they don't want any more negative shit in their life. They don't need you to dump your shit on them. They don't need you to be the Eeyore in their life that they don't need. They probably have somebody like that they have to deal with.

They want to follow somebody that sees opportunity, somebody that sees, things that they can get excited about and that other people can get excited about as well. And. You, this is not something that you're either like this or you're not. I think you have to realize, cause I would say for me, I typically would look for what's the negative.

I would look for a threat, like what's the threat in this situation. And I've spent years working on what's the opposite of that? Let's think about for every one sort of [00:52:00] negative, what are like five great things. And that's a very impactful change you can make once you realize. That you're an Eeyore.

If you're a fucking Eeyore and you're listening to me saying this, and you know you default to thinking about all the bad shit or whatever, that might just be your baseline. And that's okay, because there's some benefit to that in certain cases. But you got to start thinking about what are the positive things and start expressing that to people around you.

Because if you don't do that, You're going to struggle to have people that want to work with you and especially want to stick around you because you're an energy vampire and you're going to suck the energy out of the room and people are not going to want to, work for someone like that. We've all had, I've had bosses like that.

I've had, I have friends that are like that and it's draining. It's so draining. And then all of a sudden you get around people that are just like. Looking at all the positive things and they're excited about the future and it makes you excited about the same things and it makes you feel better.

You have more energy when you leave and interact with that person than whenever, you got there. And that's not just attractive to other people that might work with you. That's attractive to [00:53:00] patients as well. That's attractive to people that want to refer people your way. And you can be the world's greatest clinician, but if you're just constantly negative, it's going to be a big problem for you.

So this is something that you can take to the bank. And literally as you improve this one variable of your life and you start to look at things that way, man, it's going to improve everything else in your business. Frankly, probably your damn life. If you're used to just be a negative about everything.

And that's something that's so easy to work on. All it is gratitude. All it is literally just thinking about what the positive things are that you can focus on, stop for a minute, look around and realize this is how fortunate you probably are. And that's the easiest practice you can start with.

And it'll make a huge difference, not just in your life, but your business and people that are going to want to work with you. And they're going to want to stick around and be a part of the journey that you're going on as well.

Yves: Yeah. It's a tough thing to change. I think somebody who's more. Pessimistic and sees the negative, but that specific, I've done some research on this and I'm sure you have too, is the gratitude, right?

Like a gratitude journal or just spending more time thinking about [00:54:00] how good you've got it, probably in the grand scheme of things, can be like, I think the first kind of domino that can lead to everything else. So I love that action item because a lot of people may feel trapped to be like, this is just how I view the world and what should I do?

And I always think. Which we've talked about, going to get a mental health coach, going to get therapy, whatever can be really helpful doing some, mentorship and learning on your own, but like a gratitude journal, like sounds hokey, but ultimately it can make a big difference.

I do want to make sure I do this before I forget, because I know we're going to wrap out of time. We did a poll, which I think was really cool. Of like, how much revenue did our mastermind members generate? We talked about how many patients, which I think is ultimately the coolest number.

But it is, there is a scoreboard, we've talked about this. And I think it's really cool where we are in the scoreboard right now. For everybody who doesn't know, we basically look at trailing 12. Which is, how much revenue did you generate in a month? And, the last 12 months we've got a total number for the business and we get that total number for every [00:55:00] single person in the mastermind and I will accumulate all that data, just before the live event and this, the cool part is it usually lands on where it's the year of 2023.

All of our members put all of their KPIs together. And this number still is mind blowing to me. Our Mastermind members generated over 58 million dollars just in 2023. And that has been added to the physical therapy world, on our way to, break in, what is our big number.

And I just think it's super cool. Zen just seems to grow every single time. And it's awesome to see.

Danny: This is active clients too, by the way. And you got to keep in mind, like we have well over a hundred alumni of the mastermind alone. If you add all of those people up together, that's North of it's over a hundred million dollars in revenue added just to people.

We've had a chance to actually help learn how to be a good business owner, just to bolt on being a great clinician. And, for us, yeah, our big goal is a billion dollars in services that we [00:56:00] add to the physical therapy community cash services on an annual basis. So if we, include our alumni and the people we're actively working with, we're only a 10th of the way there, which is crazy to think, because, we've already, we've put so much time and effort and work in, but The trajectory, with every, because for each of these businesses, for them to go from a hundred thousand dollars to 500, 000 to a million dollars, and they're all on this path.

They all see it now, right? They all know what to do and not to do. It's just a matter of them, doing the work and implementing it and sticking to it. And it is really, it's a crazy thing to see, man. It's a cool, it's just a cool, it's in some ways an arbitrary number of revenue.

The like. It is a, it's an objective measure that we can track that we know, leads to how these businesses do longterm. It's just it's awesome to be able to see that and continue to see that, grow and develop especially in a profession where most people are not super bullish on physical therapy as a whole.

I think that they see it as it you're making less than you did in the 1992 or whatever. And, you're seeing more people and they're decreasing [00:57:00] reimbursement left and right. And practice acts are changing positively and negatively and whatever else. But and we got a hundred million dollars of reasons why we're thankful to be able to help these folks and to see what they've been able to do. And that's a really cool thing to be able to share with our community as well as, the people they've hired and the people we've been able to help.

It's awesome. I love those updates because it just aggregates the hard work that everybody's doing in one place. And they can see that even the slide that we had that Ashley put together, that was like the infographic of, how many how many staff and and it's just like in one snapshot, you can be like, holy shit, how many 113 people hired in the last six months.

That's a lot of people. That's half the people that were in the room, it was like, just is wild. That's really cool. I always love, getting to come to these. It's a lot of work. We're freaking exhausted by the end. I feel like I need two days just to recover.

But man it's. My two of my favorite times of the year is just being able to come to these these events and being around all these people and learn from everybody. It's so cool. The stuff that I even learned, I learned something every single time. And I'm so fortunate to get a chance [00:58:00] to to be in that room, to be around those people.

And then also to just see this continue to progress and grow as we impact more people. It's great. Can't

Yves: wait to see where we are, we do the wrap up in the next six months. I'm going to try to track and basically track the little metrics, event over event, which would be really cool

Danny: to see.

Yeah. And it's cool to be able to go to really, as we get bigger, we get a chance to experience like really, interesting places with this group as well. So being at the where the Atlanta Braves stadium is and that whole area is just such a fun spot and then to be able to go to go to Dallas for the next one, in September for where the Cowboys state practice facility is that's just such a unique thing to be able to do that on the It's like kickoff weekend for the NFL, which is wild that we even booked it for that.

But like being able to get there and like experience that stuff with them. And for them to just, be around each other in a cool environment. That's it, man. Experiences are just like so valuable. And experiences with the right people are incredible. And then we get to do that is is awesome.

So I'm excited for the next one. If you're listening to this and you have a practice and you're trying to grow [00:59:00] it and you don't want to do it all by yourself and you want to be able to have some guidance and some coaching and some, and honestly, a really amazing group of people that are trying to do the same thing with you, like I highly recommend checking out the PT Biz Mastermind.

You can get it at physicaltherapybiz. com. Take a look at it. We have all of our info on there. If you want to see what some of our, clients, they look like and what their facilities look like, head to YouTube. We've been doing clinic tours with some of our clients. We have some in Boston and Phoenix.

We're going to have some coming out from Atlanta. And they're going to be like, it's just a cool snapshot into what these look like at different stages. Some are big, some are just getting started. You can see what some of these folks are doing and what their clinics look like as well.

If you want to get a better idea of, what they look like and they probably look pretty similar to you. If I'm being honest so that's it, man. Thanks for your time today. I appreciate it. All right. Later y'all. Cool. See ya.

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