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E592 | 4 Lessons Learned From The Spring Live Event

Mar 28, 2023
cash based, physical therapy education, danny matta, physical therapy biz

Dr. Danny is recapping his recent live Mastermind event in San Antonio and sharing the four big takeaways he had from the event.

The first takeaway was the importance of leadership. He discussed the need to genuinely care for the people you work with and lead by example. Additionally, effective communication and creating a culture of financial stability and flexibility are important for employee retention.

The second takeaway was on taking the time to be intentional about the customer journey. This includes defining what the company stands for and how you want the customer to feel and building a seamless experience.

The third takeaway was the struggles entrepreneurs face in marriage due to the stress and long hours that come with running a business. He recommended being proactive in maintaining the relationship, taking the time to talk about things other than business, and being prepared and organized in both the business and personal relationship.

The fourth takeaway was on the importance of delighting customers and providing an intentional experience. This was exemplified by the Hotel Emma in San Antonio, where Dr. Danny and his wife stayed and where he had an excellent customer experience.

Danny then goes on to talk about the importance of creating a company culture that they can enjoy, and how it has allowed them to build an enduring and functional business. He also mentions that the collective gross revenue of the attendees of the event was $61 million, and they had seen 50,000 new patients collectively in the last 12 months.

Go to physicaltherapybiz.com to learn more about what PT Biz does, and how it could be a perfect fit for you.

Podcast Transcript

 Hey, real quick before we start the podcast episode, I want you guys to check out our new YouTube channel for PT Biz. We are putting out a weekly video on the most common questions that we get, and we are breaking those down in a way that's more engaging. Where you can learn better and really focus on one thing at a time.

So if you're interested in really learning more skills to upgrade your cash and hybrid practice, head over to YouTube. Subscribe to the PT Biz Channel and check out the weekly videos that we're coming out with to help you win in the cash-based practice game. So here's the question. How do physical therapists like us who don't wanna see 30 patients a day, who don't want to work home health and have real student loans create a career and life for ourselves that we've always dreamed about?

This is the question, and this podcast is the answer. My name's Danny Matta, and welcome to the PT Entrepreneur Podcast.

Danny: What's going on guys? Dr. Danny here with the PT Entrepreneur Podcast, and today we're chatting about the Live Mastermind event that we just that we just put on in San Antonio. And the four big takeaways that I have from that event, and this is something that I try to do a, a, a summary, sort of wrap up podcast about these live events after.

After every event, because you know it, I always learned something from it. It's always, it's always an enjoyable time. Like, I just really like the people that we get to be around and, and to work with. And it's just, it's just such a I don't know the best way to put it. You know, it's, it's, it's strange in some ways to me, to, I just, I don't know how I ended up in a.

in the place where I am, where, you know, I'm in a lot of ways I'm, I'm not the only person obviously within, within the company. But you know, as far as leadership goes and as far as you know, the, the, the sort of vision of what we're going with this, like that really falls, a lot of it falls on me and and it's just, it's just crazy that you can enjoy something.

As much as I enjoy. Being a part of this business and that it also provides for my family, and it's such a, just a unique mixture of something that I would ultimately do for free if I didn't, you know, have a mortgage and had to buy groceries and, and, and all that. Like, I enjoy working with our clients so much that it's just something that doesn't even feel like work to me.

And I know that many of you feel that same. about your patients and about your, your business and the ability to spend time with people and help them get over, you know, musculoskeletal problems and health problems. And I feel the same way when it comes to business and, you know, the opportunity to get in a room with a, you know, close to 200 of the businesses that we work.

and have these interactions and conversations with them. And and I learn something every time that I'm at an event and every time that I get a chance to have a conversation that's sort of, you know, it's a sidebar conversation. It's not structured. Those are my favorite kind of moments. And I think for a lot of people that go to these events, it's the same thing.

And, and I'll just set the stage for you, like this is, this is a business group that we started back in 2000. 16 and it was. , you know, six, seven people. And myself, I would consider myself the first member of the Mastermind just because you know, I learned as much from everyone else that I was working with, as they did from me.

And and it's now grown to where we're, you know, have over 200 businesses all across the country and some even. into Canada. And as that has grown, we've had the ability to put more and more resources into these events. So we get to bring really smart people in and we get to go to cool locations and let everybody get a chance to just connect with each other in, in a different environment.

So but for me, after these events, like I always want to try to organize big takeaways that I had because if you can't go, if you can't be a part of that group or it doesn't make sense for you, Or whatever, like, I wanna still be able to share some things I hope are helpful for you, even if you couldn't if you, even if you couldn't make it.

So number one, the first thing a big, I guess part of the event theme, I guess you could say was around leadership. So we brought Pete Dupuis, who, if you don't follow Pete on Twitter, I would definitely go go and check him out. And he is the co-owner of Cressey Performance, which is a big baseball training facility that has a location up in the Boston area and then down in Florida, south Florida where they're spring training facilities.

And he came in and we had him present on his sort of approach to leadership. And what's interesting is he has a very transient group of people, strength coaches interns, and they do a really good job. Of, of defining their culture and managing expectations. And, and that was one thing that we wanted him to, you know, to really spend some time presenting on.

And he had a great approach, real simple approach, you know, in, in regards to how to be a good leader. And some of the main takeaways that I had from, from his presentation and just having a conversation with him a couple times while we were there was, number one, you really gotta care about the people.

Work with you. It can't be fake. You can't use people to, to, you know, benefit you. Cause that will lead to just short transactional relationships and no long term benefit. And and that's not the game that we wanna play, right? So you gotta really care about people and that's just something you can't fake.

And people can tell if you're genuine or if you're. and being able to show up for people and do the right thing for people is, I mean, that's like half the battle. You have to lead by example. That's the next thing, right? So you, you can't be saying one thing and doing something else. And this is This obviously should seem like common sense, but it's really not.

And in a lot of ways, you know, you have this sort of microscope on you as a leader of, you know, if, if so and so shows up late, then they assume it's okay to show up late. You know, if, if, if you dress a certain way, then they expect it's okay to dress a certain way. And so like you, whoever, whatever it is that you want people to emulate.

You have to do it yourself because your employees are constantly watching you. It's like your kids. You can't tell your kids one thing and then you go do something different because they're gonna realize just there's misalignment and they're not going to not be sure what to do, but they're probably gonna do whatever it is that you do because they assume that that is their right thing to do.

Communication is another big thing. He talked about how they. Deal with interns and how they have a set duration of time where someone will be an intern usually for two years, and then after that they sort of paint the picture for them of what the next steps might be. It might be a senior coach at one of their facilities, whether it be in Massachusetts or down in Florida.

It might be that they help them get a job with a major league team or a pro sports team of some sort, and just painting the picture for them of like what the next steps are, because everybody's kind of a free agent these days. Every. Actively looking and thinking about different things that they can do.

Even in the, the physical therapy profession, about 70% of people are actively thinking about changing jobs, changing career fields in general, or moving to just a different setting. So seven outta 10 people in our profession are actively thinking about making a change. More common than, than not. So just being aware of that and knowing.

you have to earn the right to keep people around. And the way you do that really is through your culture. It's through financial stability you know, and, and giving them this, this, I guess safety or feeling of safety in terms of the, the company can take care of them. And then the last big thing is just having flexibility with them in terms of A better work-life balance.

And, and what's interesting is we see this firsthand with people that come from in-network practices to a setting like a, like a cash at a network practice where the volume is lower and instantly they get time back cuz they don't have all these notes they have to catch up on every Saturday morning and they, they don't have all these calls they have to make to insurance companies and, and getting verification and doing.

These additional questionnaires and things. And so they actually get a lot of their time back from some of the busy work that they have to do to really focus on the patient and to see lower volume of patients. And so all of a sudden, like they have more time, flexibility, they're not working as many hours, and that's a big big selling point.

So from a retention standpoint, those are the big things that you, you gotta keep in mind and you gotta be the leader that people wanna follow. Cause if you're not, then they're definitely gonna go and look else. . So the second thing is to take time to be intentional about your customer journey. So, We actually spent a few hours going over exercises to build out a customer journey.

And this is something that, you know, people can call it a lot of different things like customer success or you know, customer journey, whatever it is you want to call it. It's like internal marketing in some ways, but it's, it's really sitting down and saying to yourself, okay, like, what's my company stand for?

What, what experience do I want people to have? Like, what things do I want to be in place along the way? That sort of build Seamless sort of journey for the person that you're working with through your company, from initial point of contact to initial visit, to fulfilling a plan of care, to moving on to other services that you might have to referring a friend or family member.

Like what special moments do you wanna highlight? All those things and detailing that out and actually being intentional about that on a high level. And then going in and starting to actually, I. Component pieces of that to build a, you know, a well run customer journey is incredibly important. And it's something that is often overlooked because we just jump into, you know, well, what are we gonna sell?

How are we gonna fulfill it? And those are all important. And that's fine. You can't just focus on your customer journey and not get your, you know, you know, get dirty and, and get some boots on the ground. You gotta get, actually, Running the business and getting clients and fulfilling. But if you can think about what you want them to do and how you want it to feel, it's gonna help you a ton.

And after the event I stayed with my wife and my brother-in-law and his wife. For an extra night in San Antonio at a hotel called Hotel Emma, which is one of the nicer hotels I've ever been to. It's, it's in the Pearl District of San Antonio. And, you know, maybe this was just fresh in my mind cuz we were, had gone over customer journey and sort of client experience stuff at the live event.

But when I got there, it was just one of the. , like client experiences, customer experiences that I've had at a hotel ever. Like, it was just so intentional. Everything seemed like it had its place. You know, the way in which they even. Checked us in, they walked us to the elevator where we were gonna go up.

Like just something small like that, it just takes away you know, some of the, the burden of am I, am I walking the right direction? Do you get lost? Like, you're not gonna get lost cause they take you exactly where you need to go. And, and it's very similar to like in your office, if you can have your admin, front desk person you know, walk somebody where to the office where they're going, or to have your staff member come out, meet them and walk them back to where they're going.

Like something simple like that, it really just, , you know, offsets any likelihood that they're gonna feel like they're going the wrong direction or they end up in the wrong room or whatever. Like, you can completely avoid those things, but you have to be intentional about it. So, you know, really just focusing on how you want them to feel, what steps you want them to take, and then even, like, what things can you delight them with.

Right? A, a good example of this was, When we were at this hotel they had they had these tokens that they gave us, right? And at a certain time they had an area called the library. And you could go in there and you could get you'd get a, a drink like between, I don't know, like. Four and nine or something like that.

So we went down and, and I, in Texas, of course I got a margarita and it was great. I sat in this library, I was like, you know, checking out the books that they had, drinking a margarita and just like, such a nice little thing to do that just was part of their experience with the hotel. So being intentional about that stuff is, Is huge.

And it's something that I think if you spend a bit of time on, you'll really see a lot of benefit from your company associated with that. And it just trickles over into how many people will recommend your company, how many people you know, leave reviews what they say about your, your company, like outside of, of being in, in that area.

And how your employees feel about it too is they'll feel like they're a part of more of a coordinated effort, which always feels good. Number three. entrepreneur, marriage struggles are significant. , they're rampant. And there, this is a lot of data on this, you know, it's like military law enforcement entrepreneurs, , there's like the, the highest levels of divorce rates in professions.

And a lot of it has to do with the fact that. This can be very high stress environments can be long hours. And you know, with, there's obviously like far different challenges with some of the other professions that I name. But as far as starting a business goes, it is just something that's so difficult and.

You know, I think maybe sometimes we paint the picture of a lot of the, the wins and the highlights and the benefits of entrepreneurship, which there are a lot and they are significant, but you don't get those for free. You have to earn those, and it's almost like you have to be willing to gamble. many things that are very important for you in order to even take a chance to to, to be able to, you know, make that work and be able to have the lifestyle that goes along with a successful you know, business and owning a successful business.

Cuz it doesn't start that way. Usually it starts and it's very chaotic. It's stressful, it's long hours. You're not sure what you're doing. , you know, I've been there and we work with lots of clients that are there and that have gotten out of those situations. And it's just something that, I kind of take for granted a bit now because, you know, for Ashley and I, like, we're well past that sort of startup phase.

We're the early stages where I just was working so much, but it's not like we don't remember it well because, You know, it, it, it was the hardest time in, in our in our mar in our marriage for sure, because you throw young kids into the mix. A transition out of, you know, the military into starting a business, not really knowing what we're doing.

Me not knowing how to sort of handle some of the stress and anxiety that I was going through, just trying to figure out how to get this business to work. And your partner ends up taking the brunt of a lot of that. You know, from, from a relationship standpoint because you kind of change who you are because you're just not, you're just not super happy early on very often.

And if you are happy, it's because you had a, a win in your business somehow. But those are fleeting. and something negative is probably right around the corner cuz it feels like a roller coaster. You know, you're just, you're, something great happens and then all of a sudden something terrible happens and you feel like you're about to go outta business and, and it's not even terrible.

It could just be like little things like a couple patients cancel on you and, you know, you're, you're weak, starts to look really, really bad. And you know, maybe you have a month where you, you know, you, you lose money or don't make as much money as you think that you could. And. And you sometimes feel stuck and you don't really know what to do with it, and you don't necessarily wanna burden your spouse with that either.

So you don't know. You know who to talk to. And a lot of times people just keep it to themself and it, it starts to build and create problems for them. And one thing that I noticed in a lot of the conversations that I was having, What were a couple things. We were getting a lot of questions about how to work with your spouse, how to, you know, be a good partner and.

And start and run and grow a, a successful business. And, you know, for my wife and I, like we, there's a section that we do in our, in our mastermind where we do small group work where we kind of rotate every over a certain period of time. And so we get the groups in a smaller groups and then they can ask questions.

And we got a lot of questions about, you know, working with spouses and how that works and how to make sure that that relationship is healthy and it's not. You know, a detriment because it can be. And I love the fact that we can be proactive and help people with this. And there's a lot of people though that it ends up it ends up rooting their relationship because they don't ever do anything about it.

And it does take quite a bit of work. It does take a good bit of You know, effort and being prepared and organizing your, both, your business relationship and your personal relationship so that you're able to not, not just always talk about business, not always, just think about business together and remember why you enjoyed being together in the first place before you had a business.

And for, for a lot of the questions that we got, you know, Some of it was like, Hey, I'm kind of in a bad spot. What should I do with, you know, this or this? Or how should we handle this? And even with that, we had so many people that came up to us individually or even, you know, kind of told everybody that, that they had been working on some of the things that we had recommended previously and that their marriage was just like doing so much better.

And, and even, you know, for me, getting a chance to talk to a few spouses, I talked to man probably. eight different spouses of mastermind members that were there. Some of them worked directly in the business, some of 'em did not. And it just was so cool to hear their side of the story on, in regards to how their, their spouse was just like more present was wasn't getting, their temper wasn't as short.

They, they didn't seem as scattered. They seemed happier. They seemed more intentional about the things they were doing, the ability to kind of turn things off. And that's a skill that, man, I wish somebody would've taught me that early on. You know, if you. If you're just stressed all the time and you're growing a business and you're, you know, you're not doing a good job of managing your relationship with your spouse, it's, it, it just is a matter of time before that person that you're with starts to wonder if you're the right person to be, continue to be with.

And that's one of the reasons why we see so many entrepreneurs that end up, you know, getting divorced and, and divorce happens. And it's not always a bad thing, but it's. in, in a lot of cases, I think it is avoidable and something that doesn't have to be a byproduct of entrepreneurship. It can definitely be you know, a solid relationship that actually helps with the business and allows the two of you to enjoy both time and financial freedom together.

So us being there, Aspen and I haven't been there. You know, it, for us to be able to share. I mean, it's, it's not, I don't know, it's not the most comfortable thing in the world to, to talk about, but I think it's so important to be able to, to, to share some lessons learned. And, and you know, we, we look back and it's like, ah, dang.

Like no doubt we we're not in a good spot for. for a while, you know, for, for a good solid year or two when things were just getting really, really challenging with the business. You know, our relationship was just as bad as it had ever been, and it, if it wasn't for us actively working on that and, you know, getting some help even from like marriage therapists and understanding how to better communicate with each other in and outside of the business, you know, I, I don't think.

I don't think that we'd be married today, to be honest with you. I think you know, we were trending this completely wrong direction, so for us to be able to share that with people and, you know, be. , very honest about kind of what we've seen and hopefully stop people from having to go through as much of the, the pain and discomfort that we went through is really helpful and it's something that I really enjoy.

And, and and to see that it is helping is profound. Like it's sort of like if patient, you know, obviously gets back to whatever activities they want to do, like that's cool, but time's like a hundred, like what do you say to somebody that tells you that you. , the group that they're a part of, and some of the things that we've helped them with has saved their marriage.

Like, I'm not even sure how to respond to that. I know, it's awesome. It's amazing, actually. It's one of the coolest things that we are able to do. But I just don't know how to respond to that, you know? It's like, give, do I give you a high five , you know, do I say like, Hey, good job. You know, like, it's, it's just, it's a, it is just such a real thing.

It's such a vulnerable thing for a lot of people even to be able to tell us that. And I appreciate people being, you know, open and honest with us and, and we'll, we'll continue to try to help in those areas as much as we can. But, you know, in the, on the relationship side, I tell you the thing that really hurts a bi, hurts a relationship is struggling with a business.

And the monetary side of that, what really helps a relationship is understanding how to run a business and having financial success like, , everything becomes infinitely better. When you have clarity and you're having financial success versus you, you don't know what you're doing and you're, you're struggling financially.

Like that's what I think is really the biggest difference is people feel like they're in control. People feel like they know what's gonna happen next. They know. You know, what they should do and, and they also have people they can reach out to that have been where they are and can really help them look around corners.

So that was something I took away from it. You know, the entrepreneurial marriage struggles are a real thing. They're not going anywhere. It's a real problem in the profession, but it's something that doesn't have to be the way that it is for most people. It's very, very doable. And if you. It, your business dialed in with your spouse and, and, and with, with your relationship, with your spouse dialed in.

It's just such a great place to be because you ultimately have so much time freedom together. You can live such a unique life together where you, you know, have a lot more say over what you do and where, where you do it, who you do it with. Versus the average person doesn't get to spend nearly as much intentional time with their spouse because they have other obligations outside of.

You know, the family with work and, and and if you can do that together, it's pretty amazing. So the last thing that I would say that was a big takeaway for me was, To just to make sure that you're building a company full of people that you enjoy being around. Now, I'm not saying that you have to just hire your best friends, and I'm not even saying that you should be best friends with people that you work with, cuz I think there's a slippery slope there and that can be.

That can be problematic in its own right, which is kind of weird, you know, it's almost like you wanna be friendly with everybody in your company. You need to, like, it's nice to have people that you enjoy being around, but you almost have to also keep up a bit of a, you know, a fence there in between you in terms of like, you can't get.

It that close to people because of just working relationships and professionalism and, you know, the fact that you have to make decisions based on what's best for the business sometimes. And that can mean that sometimes you have to let people go that you might like, but might not be the right fit for, for your company.

So for me, We have a company that is, everyone is all over the country scattered, right? We have people on the west coast, the middle of the country, east coast, you know, north, south, all over the place. And so we only get together twice a year. We get together twice a year for these live events.

And it's just, it's so nice to be able to spend time with these people because I respect them as far as. Their abilities go for, for the jobs they have. I respect them for, you know, the, the, the people that they are, you know, knowing how they are with their spouses and their families and what their priorities are.

But I also just frankly, enjoy being around these people and to be able to take like our whole team out to like a team dinner. in San Antonio on the river walk and enjoy being around everybody and it not feel, it just feels normal. It just feels easy. Like that's how you know your culture is is pretty good.

You know, if, if it's, if there's no. . If, if, if there's nobody you know on your, in, in your company that you're like, man, I hope I don't sit next to that person. If you have to sit down at dinner, like that means, you know, you got a pretty great culture because everybody is you know, there there're people that you want to be around and that should want to be around each other too.

And I think that's my favorite part of building a business. It's what I enjoyed the most with our practice. It is just being around the people that we work with and spending time with them and getting to know them and getting to help them support their, their families and achieve goals that they had and it not be Did not feel forced.

You know, like when I was in the military, we'd have to go to these hail and farewells, which are basically when somebody new comes in or when someone leaves, they'll have these little sort of semiformal get togethers. And I. . I just never really, I just never really looked forward to them. I don't know if anybody really does.

I guess it just depends on who you're around, but I always just had a lot of coworkers that I just didn't really have anything in common with. And so I would go, but it, it never really felt like it was super fun or something that I was super interested in going to. And now, you know, with our company, we get together and get to go to dinner.

I always just really enjoy it. . What's funny is that now I think about it there could be somebody on our company that's like, man, I don't wanna go to this dinner. But they do a pretty good job of hiding it if that's the case. Cause everybody seems like they're having a really good time. And they all mesh really well together and, and, and, you know, enjoy being around each other.

And we also, you know, for us, like a lot of. The, I guess, benefit of the people that we work with is that many of 'em share very common core beliefs too, of health and wellness and, you know, the importance of family and constantly trying to improve and, and learn over the course of a lifetime and, and really help people.

As, as, as a career, right? In whatever capacity it is. Maybe it's with the business or it's with patients. So it's just the kind of people that I would want to be around. It's people that I would choose to be around, you know, even if it was just, you know, you had to pick a group of friends to hang out with, I would, I would pick the people that that we get a chance to work with.

There are at least have similar traits to those people because I just, I, I, I value those traits. I value the people that we work with. And I, I hope that as you build your company, That you realize that you get to pick who you work with, and that is a pretty rare thing. You don't get to do that as an employee.

You show up, you get a job, and you're working with whoever you're around. In your company, you get to pick, you get to say, yes, this person is the right fit for this, both technically and also from a, you know, social skills standpoint or just an enjoyable person to be around. That's a pretty unique thing that allows you to really build some, a company and a culture.

That is it, you know, it's something that you. can do for a long time. You know, there's endurance associated with the, the people that you're around and not feeling like you're drained all the time because somebody's just so hard to be around and super negative and constantly complaining about the problems that they have or putting other people down.

Like we don't want any of that. . And if that's you, like, you're not even gonna get past the first interview with us because we'll weed that out pretty fast. So we just want to be around positive people that wanna help others, man. And that's amazing. That's a really cool place to be. It's the, my favorite part of the entire company, aside from being able to help people grow their businesses and.

To the tune of like our, the people in the room at this Mastermind event, they had a cumulative gross income gross revenue, I should say of about 61 million in the last 12 months. That is an extraordinary amount of money for what really is mainly, you know, cash based practices which is cool to see.

And what I would say, and this isn't really another bullet point. But more, as I think about it, just the transition that we've seen within healthcare to where these types of businesses are not only an option, but a, they turn into what I think is a better and better option every single year. I think if you look around and you look around your area and you see how many cash and hybrid practices that you see, there's probably a lot more than there were five years ago and five years from now, there's gonna be a lot more than there are now.

And it's because it does allow people to have a nice balance of clinical work, increased income, and better work-life balance, even if it's your, you're just moderately successful. You still gotta earn it, you know what I mean? It still takes effort and it's not guaranteed. It takes time, but it's just so cool to be a part of it and to see this part of the profession grow and how much we're able to help people truly help people make long-term health changes, which is.

Always been the goal for me. Honestly. Even with these businesses, it's cool that they generated $61 million, but they also saw roughly 50,000 new patients in the last 12 months. That's 50,000 people that are running. Again, that's 50,000 people that are. You know, picking their kids up without hurting their back.

That's 50,000 people that are playing golf again with their buddies. You know, that's 50,000 people that are healthier, that are making better, you know, nutritional changes, sleeping more, moving more, enjoying the world around them more, and, and, and being an example for what healthy is to the people around them, and hopefully, Passes itself forward to be able to show people in their family, you know, how they can be healthy and make small changes over long periods of time and really put themself in a completely different spot from a standpoint of, you know, functionality and health.

And man, that's really what it comes down to. You know, all, whether it's the first business we started where we were directly helping people, whether it's PTBbiz, It all comes down to helping people live a high performance, pain-free life for as long as they possibly can, and squeezing out as many years squeezing out as many meaningful moments with their.

family and friends that they possibly can before, you know, they, they aren't around anymore, which for all of us, we're gonna be there at some point in time. We don't know when, but life is, life is finite and, you know, we want to get as much out of it as we can with the people that we want to be around. So, you know, when we look at a room full of 200 entrepreneurs and, you know, and what they're doing, It's exciting.

It's something that, you know, I'm very proud of. I'm very proud of all these business owners that are in there and all the work that they're doing. But more than anything, I know the health impact that they're making and is undeniable and it's so cool to see, and I think it's something that. is just gonna grow, like I said, and I hope it does, because this isn't exactly like the healthiest our country has ever been.

So, you know, if we can be a part of helping make those changes and being, being a, you know, an advocate for living a healthier life and helping people get back to that. I mean, I think we're in a great spot both on the business side, but also feeling like we're actually doing something. Very positive with people.

While we know we get a chance to earn a living from, from doing that, which is a, just a good place to be. It's, you know, success without fulfillment is the ultimate failure. So if you can do something that is fulfilling to you and have success with it, I mean, you're just you're winning. You know, you're, you're winning.

And I just wanna share my thoughts from this event with you guys. You know, if if you're in the Mastermind, you're listening to this, you know, thank you for coming. Thanks for. For your time for, you know, your attention. I know that these events can be, it's a lot. We, we throw a lot of people in a couple days, but hopefully, you know, you, you had a good time you met some cool people, you had some great conversations, and you go back to your business and your family and you're in a better spot, you know, for it.

If you're listening to this and you're, you're like, man, this sounds like something that I wish I was a part of something that I, I am, you know, interested in learning more. It's pretty easy. Go to physicaltherapybiz.com. You can learn all about what we do there. We might not be the right fit for everybody, but you know, if you listen to this and it seems like there might be a fit, we might be a perfect fit for you.

So as always guys, thank you so much for listening to the podcast, and I'll catch you next week.

Hey, Pete, entrepreneurs. We have big, exciting news, a new program that we just came out with that is our PT Biz part-time to full-time, five day challenge. Over the course of five days, we get you crystal clear on exactly how much money you need to replace by getting you a. Ultra clear on how much you're actually spending.

We get you crystal clear on the number of people you're getting to see, and the average visit rate you're going to need to have in order to replace your income to be able to go full-time. We go through three different strategies that you can take to go from part-time to full-time, and you can pick the one that's the best for you based on your current situation.

Then we share with you the sales and marketing systems that we use within our mastermind that you need to have as well. If you wanna go full-time in your own practice. And then finally we help you create a. Page business plan. That's right. Not these 15 day business plans. You wanna take the Small Business Association, a one day business plan that's gonna help you get very clear on exactly what you need to do and when you're gonna do it.

To take action if you're interested and sign up for this challenge is totally free. Head to physical therapy biz.com/challenge. Get signed up there. Please enjoy. We put a lot of energy into this. It's totally free. It's something I think is gonna help you tremendously, as long as you're willing to do the work.

If you're doing, doing the work and you're. information put down and getting yourself ready to take action in a very organized way. You will have success, which is what we want. So head to physical therapy biz.com/challenge and get signed up today. Hey, real quick before you go, I just wanna say thank you so much for listening to this podcast, and I would love it if you got involved in the conversation.

So this is a one one-way channel. I'd love to hear back from you. I'd love to get you. Into the group that we have formed on Facebook. Our PT Entrepreneurs Facebook group has about 4,000 clinicians in there that are literally changing the face of our profession. I'd love for you to join the conversation, get connected with other clinicians all over the country.

I do live trainings in there with Eve Gege every single week, and we share resources that we don't share anywhere else outside that group. So if you're serious about being a PT entrepreneur, a clinical rainmaker, head to that. Get signed up. Go to facebook.com/groups/pt entrepreneur or go to Facebook and just search for PT Entrepreneur, and we're gonna be the only group that pops up under that name.